The Couple's Table

Redefining Your Creative Identity

• Heather & Tom • Season 1 • Episode 143

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Ever wondered how a simple name change can redefine the identity and essence of a venture? This episode of The Couples Table kicks off with a playful discussion about our new hockey jerseys and Tom's amusing antics with his chest protector. But things take a thoughtful turn as we dive into the story behind renaming our initiative from "Small Business Creator" to "Professional Independent Creator." Your feedback was crucial in this decision, and we emphasize that the core philosophy of our venture matters more than its name.

From there, we take you on an exhilarating journey through the formation of our beginner hockey team. Imagine being true beginners, facing seasoned players, and still coming together as a team with a unique dynamic. Mickey, our team captain, joins us to share some behind-the-scenes stories, adding to the camaraderie and excitement. We touch on the importance of recreational activities in fostering team spirit and the joy of creating something inclusive and supportive for all team members.

Lastly, we explore the parallels between team sports and content creation. Creating inclusive and supportive environments is at the heart of both endeavors. We reflect on the emotional connections made through content creation, the significance of setting up spaces where like-minded individuals can thrive, and the joy of building a community that values integrity and mutual respect. Join us as we discuss redefining success beyond mere numbers and share practical insights from our experiences, aiming to inspire and resonate with our community.

🟣 CONNECT WITH HEATHER —
My Vlog Channel: http://www.youtube.com/heatherjustcreate
My Tutorial Channel: http://www.youtube.com/heatherramirez
Instagram: http://www.instagram.com/heatherjustc...
Website: http://www.heatherjustcreate.com

🟣 CONNECT WITH TOM —
YouTube: http://www.youtube.com/tombuck 
Instagr

🟣 CONNECT WITH HEATHER —
My Vlog Channel: http://www.youtube.com/heatherjustcreate
My Tutorial Channel: http://www.youtube.com/heatherramirez
My Gaming Channel: http://www.youtube.com/heatherjustplay
Instagram: http://www.instagram.com/heatherjustcreate
Website: http://www.heatherjustcreate.com

🟣 CONNECT WITH TOM —
YouTube: http://www.youtube.com/tombuck
Instagram: http://www.instagram.com/sodarntom

Speaker 1:

Hello and welcome. My name is Tom and I'm Heather and you're watching the Couples Table. The Couples.

Speaker 2:

Table is a live stream podcast here on this channel. Join us for better or worse.

Speaker 1:

For richer or poorer.

Speaker 2:

In sickness and in health.

Speaker 1:

Even when we gain a little weight. Since the past week, get a little buff, you know, got a little swole. So I'm trying to figure out like why does it look?

Speaker 2:

different. Is it just me?

Speaker 1:

Can you turn on all the light? I't know, maybe I messed, something up.

Speaker 2:

No, I think you got it okay, anyway, sorry hey, everyone hi hello, check out our swag. So uh, we've been. I think we mentioned this a couple times, a couple couple tables time ago yes and uh, we got our jerseys yesterday, so now we're wearing them, and tom decided to put his chest protector on, so, actually, he just, he just got.

Speaker 1:

Yeah, what do you mean? What I don't know what you're talking about. This is my natural form kyle mckenna is here.

Speaker 2:

Hello, is it friday yet? Tech troublemaker says I still have another hour of work. Parker jenny's in the house, cat mobile hill, hey, hey, audio hotline what's up? Uh, pete breen says I practiced my tongue puns this week visit, visited elgato, rode my bike, road my bike um, tom got buff. Real pal room in the house. I hope tom wears those pads the whole time pads?

Speaker 1:

I don't get it. Uh, what did you hear?

Speaker 2:

nasa is building a new rocket to send to space to ask aliens are. I hope Tom wears those pads.

Speaker 1:

The whole time. What pads I don't get?

Speaker 2:

it? What pads Did you hear? Nasa is building a new rocket to send to space to ask aliens our forgiveness for past mistakes in space. The rocket is called the Apology the Apology. Call me Cubby. Hi, ernesto is here. Happy Friday, be your own nerd. Happy Friday, heather, tom and everyone. There we go, and Kyle's laughing. How are you Hot? I don't know if he's going to. Are you going to stay in this the whole time? Put your hand.

Speaker 1:

Just put your hand not in it, but just right here. I bet you can feel heat coming out of there.

Speaker 2:

I don't feel heat coming out of there.

Speaker 1:

I really feel it radiating You're radiating. Radiator springs over here.

Speaker 2:

But this is actually relevant to something we're going to be talking about today, other than just like we got cool jerseys for our hockey team we started. So, uh, today we wanted to talk a little bit about some updates about the small business creator named tbd yeah, named tbd. So, uh, two weeks ago almost two weeks ago put out a video. I think everyone here knows about it. We've been talking about it on the couples table multiple times and we kind of just wanted to give an update in terms of where we're at. We're going to change the name. We still haven't figured out what the name is going to be. We did change the name. I'm not sure if we talked about it on the last couples table.

Speaker 1:

I don't think so. Yeah, okay, sure, if we talked about it on the last couple of people.

Speaker 2:

I don't think so. We yeah, okay. So we went from small business creator to professional independent creator. Really proud of that one. It's a good one. I really like that one. We're gonna change it, though, because I have decided we have decided that it's got to be a name that doesn't have an association like a preconceived notion, right, just like if someone says the word influencer, immediately, like regardless, like everyone has something that they picture and it could all be wildly different there are existing connotations yes sometimes competing, it's hard to reach my face, but okay and then uh same with creator.

Speaker 2:

Um tom is convinced that the word creator can't be in there because yeah, it's just about a word with baggage yeah, it's yeah. So, uh, I think, from the feedback that I've gotten and I'm sorry if I haven't responded to everybody I've had quite the week, but last night I finally got sleep I feel so refreshed. Thanks, cat, um, but yeah, so what was I saying? Creator the name couldn't have creators.

Speaker 2:

Yeah, I haven't gotten, uh, everyone's feedback, but based on what we've gotten so far, I'm thinking that, if you have heard us talking about this for the past couple weeks and you know, as the conversation continues, we have the feeling that, whatever it ends up being called, it doesn't even really matter, because if you're on board, you're on board, right, and if you're not on board, you won't even give it the time of day because there's no association between like, oh, that's a creator group, what is this about? No, if it's something like ogle po goes, you're not even gonna, you're not even gonna be like that's something I'm interested in, not even gonna give it the time of day. Um, you're only gonna. I'm hoping you're only gonna give it the time of day, uh, based on the philosophy behind it, and that's what we want to talk about today. So, yeah, anyway, checking in.

Speaker 1:

Matt ruff is here, hello I wonder what's in your bnh order?

Speaker 2:

uh, so youtuber and influencer aren't positive terms. I'm a content creator. Um, I think what we're trying to do is not come up with a new term in terms of like, uh, in the grand, like the bigger discussion that is, the creator space. I think that's what I initially thought we should have done, you know because that was the thing is like.

Speaker 1:

If you have a massive channel, like a mr b size channel, he's a creator yeah and if you have someone who clicked create channel today, they're a creator. Yeah, and that's all.

Speaker 2:

This is one term for so many different things you know, wrong, it's yeah, um, yeah, and that's why I took the, the like differentiating based on company size, because, yes, mr beast is a creator, but he also employs like I don't know how many people and many, many has a totally different budget and all those things compared to, like the one person creator.

Speaker 2:

But I almost um, I'm going to make a video with more like a formalized explanation of the updates. I just kind of wanted to hear We'll have a discussion about it, but I don't think it's worth trying to come up with a term. How do I explain this?

Speaker 1:

It's like recombining existing terms, like content creator creator. Yeah, youtube creator.

Speaker 2:

YouTuber, combining existing terms like content creator, creator, like I think, youtube creator, youtube youtuber, like I think everyone, like the existing terms that are out there can just be out there. But what I want to do is like make a thing over here where really I don't really care what people think, but if we're together doing our thing, helping each other, level up and supporting each other over here, like that's what matters to me.

Speaker 2:

So in your original video from a while ago, a big point was like representation and having a seat at the table right no, yeah, yes, it was it was that that, to me, was the most important part, because I was because this, this came about because we were at a talk at nab the state of the creator economy and I was sitting there. Just no, like this is not. This is not relevant, and I stand by that. This is not relevant. This is not. If you were someone like us. That that is not. I don't know how else to say it it just wasn't it it just wasn't it.

Speaker 2:

And I think even if, say, a hundred us, a thousand of us of this type of creator that we're talking about, got together and someone I'll just say me talked regularly with this group to understand the needs and where we're coming from and then went to that talk, it's like you don't really even understand unless you are part of this group anyway. Right, you don't really even understand unless you are part of this group anyway. And I think that was the biggest thing no one on that panel was a content creator themselves in terms of the type of content creator that we're talking about, and so that's why I think I've gotten tons of feedback and they've all been great ideas in terms of like know, I've heard the word union several times, which, by the way, um, I think there's two organizations that are trying to do something that's union-ish. One is called the creators guild of america and one is creatorsorg, which renee from the panel reached out to tom and I and we were, we were able to chat with her, and she's the one who told me about those two organizations.

Speaker 2:

So if you're interested in that type of stuff, there you go, uh, but that's not, that's not what I want to do, uh, and I just, I just don't. I feel like the thing that I really care about, especially after nab, was seeing how powerful it was for like-minded um and and like, not even just like-minded, but having, like, seeing someone else, a successful one-person creator, doing their thing. Even if it's totally different I mean, even because it's totally different it's great to be able to hear their side, see how they approach things, um, and no one else really needs to know, like the creator economy, all these people, like no one else needs to know that except for the people in the group.

Speaker 1:

So it's not about representation it's not about having a seat at the table, it's about just setting up your own table yes, there you go, which you can talk about this now, but let me check in with the comments.

Speaker 2:

Uh, let's see. Yeah, so much baggage for so many terms. He hated sleep kyle sidebar. Is your po box still accurate in video description and is it actually 4400 or 4400 actually?

Speaker 1:

either one with the hyphen or yeah, it doesn't make a difference, but that probably will be changing in a month or two because unfortunately, our super awesome place where that is is closing. I know we just found out yesterday we're the coolest people, it's so sad.

Speaker 2:

So, yeah, if you want to say something or send something, you gotta do it ASAP. Level Up with Mike, hey, everyone, if you want to say something or send something, you gotta do it asap. Uh, level up with mike. Hey, everyone, check out the jerseys. Even match others hair. Uh, okay, we have to tell the story about the jerseys. Uh, that smoke machine and the new hot shoe mount from dji to sony camera, that'll be fun. Ben is here. Hey, just register that tom has hockey pads on.

Speaker 2:

I didn't even question I like I can move my head without my body really moving creative content strategist ccs you know, one thing that we did on this journey to figure out a term is like chat gpt has been so helpful like give me 10 terms to refer to a content creator. And it's just very interesting, andre, here I am tuning in, discover I missed out on being a dressed up party. I have a desire to slap pucks at Tom right now. That's the best. Okay, so do you want to talk about the Ogopogas as it pertains to what we're trying to do here?

Speaker 1:

But as Mike said, matches. I did want to point out I had my mask painted last season, so actually before we had these, and I just would like to point out how you're putting it on.

Speaker 2:

He's putting it on. How perfectly this. Matches come on like hold on, that's pretty it's pretty cool.

Speaker 1:

It's probably not best for audio for me to be in here. Uh oh, my top pad is missing, but your top pad, are you?

Speaker 1:

doing my like. There's a little like sweatband in here. Yo, there we go, look at that. Look at that coloring boom. It's like it was totally intentional, which it kind of wasn't and sort of was. Yeah, oh, there we go. Hello, and I got my acrobat on the side. Oh, I was like you just stick with this angle for a while. All right, there we go, I can tell a story, and then I might have to change my clothes because it's hot, oh, shoot Okay. Where to begin.

Speaker 2:

I think you guys should have theme outfits for every couple of staples, says Chris in progress.

Speaker 1:

Hey, chris, I want to see you.

Speaker 2:

Yeah, it's good to see you and Kathy's calling us twinsies Nice. He's calling us twinsies Nice.

Speaker 1:

I love the idea of.

Speaker 2:

We only have so much wardrobe. Yeah, okay, but anyways, let's tell the story. Sure, okay.

Speaker 1:

Where do we begin?

Speaker 2:

Why start a team?

Speaker 1:

Okay, yeah, so Heather and I learned how to play hockey last year. We've been learning how to play hockey since the beginning, I promise this is relevant.

Speaker 2:

Yeah, I know.

Speaker 1:

I don't know why we talk about hockey all the time. It's relevant. So we took some classes and all that kind of stuff. My hands are so tiny when I'm high. Oh, there we go, you look cool. We took some classes, we did some stuff and then last fall I wanted to start playing in a league, so I joined a team and we actually started a new team and it's the beginner league.

Speaker 1:

At our rink there's an a, b and c c being like the, the entry level one and so we start a new c league team and it was fun. It was basically just people from like the learn to play classes we were in who were like, yeah, I want to join a thing. They needed another team so that there were enough teams to actually play each other throughout the season. And we started a team. We played the whole season. We won one game in the whole season, but we had so much fun and a cool thing with it was like.

Speaker 1:

A thing that I was proud of was we were the. We were a true beginner team. No one on our team had played an actual like reffed period of hockey before the season started and the other team sort of had a mix, which is fine, but there were a lot of other teams that were bringing down players from the A League and the B League, which is now a rule that you can't do that anymore this season. So it's like we were the beginner team, with people who are like really just learning and you're playing people who've been playing for 25 years.

Speaker 2:

Oh my God, mickey, our captain, is here.

Speaker 1:

Hey, years mickey, our captain is here, hey what up cap?

Speaker 2:

interesting that you tune in on this specific one.

Speaker 1:

Where's the website again? Ogopogoshockeycom. Um, but yeah, so anyway. So yeah, here you go. Maybe mickey could weigh in on this, but, um, basically, yeah, we started a thing and my experience was it was awesome.

Speaker 1:

It was it's a rec league, right, it's recreational league. You don't need much more than that. You show up and you play hockey once in a while and you know it's a chance for a lot of people to just have a break and do something fun and try something new. It's a certain type of person who's going to be, you know, heading up on middle age mostly, and decide to learn something new. That's physically exhausting and strenuous and stuff. And so the season was great, but there were just a few things that kind of like I don't know what you would, what you would call it irked me or rubbed me the wrong way a little bit.

Speaker 1:

I was kind of like okay, and it was pretty early on last season that I was like, you know, like it's been very cool to see how a team starts from the beginning, because even a team that the basics is just like. We just want to play the games once a week. There's a lot to organize with rosters and game attendance and positions and trying to figure out strategy and ordering jerseys and the whole deal, and that's just the bare minimum to like play. Yeah, I was like you know that it was cool to learn all that, but it'd be fun like one day. What if, like, there was a, a team that sort of did like a did a little bit more, and mickey's team that he was on, um, they were a local pride team that had, like, they were so active at community events and stuff and I loved that. I was like, oh, they're, they're still a team, even beyond the. The one hour a week that the game is. That was really cool. Um, I was like, okay, something like that would be kind of neat.

Speaker 1:

So the season ended and we, there was me and another goalie on my team, because we're we both started learning at the same time and most most rec league teams beer league teams don't have two goalies. They struggle to find one. But we were like at the time we didn't even know if we could like make it through a whole game or anything, so we just split the games all last season. But at the end, by the end of the season, we were like more than capable of doing a full game. And so it was like, okay, I'm gonna leave and go start a new team.

Speaker 1:

And then there's still a goalie on my team and then we need a new team anyway, because some like Mickey's team who's here, his got bumped up to a B-League thing because most of the players there were pretty experienced and so like there were shifts in the league and we needed a new team and so we decided to start one, and so Mickey and I ended up talking because we were sort of we ended up being kind of like the homeless, the unhoused C-League players. I'm like we should start a new team and the thing that we kind of pitched was like, well, what if it was not? What if it was not just like a team to play hockey, but it kind of like I knew how hard it was for me to just get my foot in the door and you know I had multiple points where I was going to call it quits and stuff.

Speaker 2:

What if it was something that was a beginners a little more, you know, maybe a little bit more open to you know, different kinds of diversity and skill levels and and wanted to be active outside of the rink, wanted to, you know, really kind of bond as a team, perhaps even venture out into like community involvement and and all that, like just something that's a little bit more than what you would normally expect, which is a certain kind of person's interested in that sort of thing and I think especially uh for me, because I wanted to play on a team too, but I have never played a team sport period, so, just wrapping my head around, there's a lot of mental stuff that goes on with with sports in general which I am learning, but also a team sport, right, and so I'm learning how to deal with never scoring a goal or losing every game or my skills aren't where I want them to be and I feel like in an environment where it's competitive for me, I could easily be discouraged.

Speaker 2:

So it's so much about the people that you're around and thankfully there is a women's class at our rink and everyone there is like absolutely amazing, like just so positive, so encouraging. It's like I I didn't even know that you can find these people you know as an adult, because it's just like a cheat code to making friends, because everyone always says making friends adult really hard.

Speaker 2:

It's so hard, yeah, but like just you know to to. I mean, I think I hope that everyone has felt this before. But when you're, when you're trying something new and you're with other people who are also doing it too, and and they're just having fun, then it makes the whole thing fun, and I think that's what you guys were trying to trying to do.

Speaker 1:

Yeah, yeah, yeah, cause you know there were times throughout the last season where your previous teams things got a little chippy a little, a little too heated heated for my like. You know, it's 9 pm on a tuesday everybody.

Speaker 1:

Okay, so there's not a lot of glory to be had. So so it was just mickey and I came up with a thing and our, our local teams, are all like mythical animals. You know, it's like our local team is the firebirds they feed into the seattle kraken, like you know. It's a lot of that kind of stuff. And so mickey was like what if we did like a cryptid? I was like, hey, google, what's a cryptid? It turns out like a mythical thing, so, like you know, a Bigfoot, a Kraken, those types of things.

Speaker 1:

And I just looked up like a list of cryptids and I saw the word Ogopogo and thought it was the funniest of the names and so I like I think I pitched that in the thing to Mickey and then we were leaving as like a class or something one night and I was unsure if I liked that word or not, and then he said it. He was like I really like Ogopogos. And as soon as he said it I was like hearing it out loud, that's a thing that works. Basically, it's like a sea monster that is native to Canada, which is very funny because we found we have multiple friends who are like have family histories on these specific lake. Like the, ogopogo originates in uh, which is funny, so it's almost like a canadian loch ness monster.

Speaker 2:

You could say and you guys just had you, just me and mickey.

Speaker 1:

Yeah we just went to a starbucks and we're just like planning the whole thing out, yeah. But we knew there were a lot of people from, like, the women's class who were ready to play on a team but didn't. They didn't have a team or didn't even know where to begin, and we knew a couple of players that you know. We knew a couple of people that were also like they had nowhere to really go and they didn't really want to jump into a form team. They were unsure of their skill level. And so we're like, okay, that's um and so, but the thing is, what you guys did was you didn't just start a team you set.

Speaker 2:

So we actually drafted a mission statement, yes, which I don't think any like. Who does this?

Speaker 1:

okay, yeah, tom does this we drafted a mission statement and that was the thing that we shared first. So it wasn't like new team sign up, now it was. It was like here's the mission statement, which is quite specific, and we sort of figured, you know, if someone reads this, goes through this and then goes through the effort to like send the email, they're on board. You know, because we didn't. We knew people we could kind of invite but we didn't want to be. You know, we also know people. We don't know what we don't know. We don't want to just exclude a bunch of people accidentally. So we wanted to post something around, but we wanted to make sure, especially knowing the people we wanted to invite. We didn't want to then end up a bunch of people are in the wrong place for them and then it's.

Speaker 2:

It's a bad experience for everybody so here's the mission statement the ogopogos are welcoming hockey team committed to fun, growth and inclusivity for beginners of all backgrounds. We emphasize teamwork, respect and sportman sportsmanship, both on and off the ice. It's not just about hockey.

Speaker 1:

Yeah, and we did have people who messaged us going like hey, interested in the team, and then we would send them this and they'd say okay, thanks, I'll go find another team. We're not, which is perfect, yeah which is perfect, because it was like, if you're the person who does just want to show up, play your hour of hockey, week, leave and not think about it again. That's totally cool, totally cool. That's just not what this is for. That's what you know. There's plenty of other places for that as well.

Speaker 1:

You guys wanted to create the thing that you wanted to be a part exactly, and the the thing that happened, um is we got to the point where you had to like turn people away yeah, it's the best team ever.

Speaker 2:

Basically, yeah, we not necessarily on the scoreboard.

Speaker 1:

Yet first game was 0 to 30 look 56 saves of 69 shots on goal.

Speaker 2:

All right, that's pretty good good job, good job, goalie, uh, but check this out, okay. So, of course, tom. Oh, I built a website, website, okay, I?

Speaker 1:

just though if everyone here, if I recognize this. I just duplicated my personal website and changed the pages We've got the mission statement.

Speaker 2:

here up top there's news. If you want to follow along, oh, you can play. There's our first goal from last week.

Speaker 1:

Here's the first goal, actually this. I don't know if you want to play that now or not. It's just a quick clip from Live Barn, which is like it's almost like a security camera that hockey rinks have that you can watch games on. But it was, and we scored it in the third period. We knew we weren't going to win the game, but as a team we were like it's not about winning the game right now, it's about like let's see if we can score our first goal. So all of us, let's do whatever we can to score our first goal. Just minutes later scored a first goal and you can see the excitement from people of you know, I don't know late teens to late 50s on the ice.

Speaker 2:

Yeah.

Speaker 1:

After this, the other team was cheering because it was like See if you guys can see this.

Speaker 2:

Yeah, I see.

Speaker 1:

And actually it's Mickey. Okay, so this guy has the puck and then Mickey in the chat is running down right now to get it. That's Mickey.

Speaker 2:

That's Mickey.

Speaker 1:

Hits it, it goes through everybody. And then there's one of our team members right here, gets it boom we didn't have our jerseys yet, so we're all wearing just makeshift jerseys. But, like I mean, you have professionals, you have college students, you have parents, you have, you know, important members of the community there tripping over themselves with excitement over a one goal in a hockey game.

Speaker 2:

I mean it was like Mighty Ducks status, Just like.

Speaker 1:

We're still at the District 9 level, or whatever they're called before. They're the Mighty Ducks. That's pretty cool.

Speaker 2:

Yeah.

Speaker 1:

And that has kind of been the vibe, our first game, the one that we lost 11 to what?

Speaker 2:

there were so many people who showed up to watch. Yeah there's not a huge amount of like spectator space at our rink but it was completely full on a weeknight, so many people here and we lost.

Speaker 1:

I was like all right, um and like they wanted people from our team to like sign their pucks and take photos.

Speaker 2:

Yeah, like kids were coming up to the glass and trying to fist bump me, I was like what is happening. This is so bizarre. Not even kids I knew.

Speaker 1:

And it's they were. They didn't care about the score. It was almost like the excitement of the team what the team was doing was also theirs, so here's how it relates.

Speaker 2:

Yeah, here's why that's relevant.

Speaker 1:

Um, so go ahead. Okay, I'll go ahead. So we talked a minute a minute ago about like originally, you made a video that was talking about having representation at the table, having a seat at the table when it comes to creator, economy stuff, and then realizing it's not about representation without setting up your own table yeah yeah, and so yeah, what we ended up doing with this team, because it was one thing like mickey and I had this idea, and then you know, like you join the team and the other people and we have another my

Speaker 1:

a doesn't just down for awesome, it's alternate captain of another alternate captain who's like phenomenal. Everybody had to buy in. It was very similar to starting, like the digital media programs I used to teach at. I can, I can make a logo and like a mission statement, but if no one else cares, it doesn't really matter well, that, and I feel like it would.

Speaker 2:

Let's see, there's definitely something different about this team, and I'm not just saying we're part of it, but I think it would have been hard, if not impossible, to try to bring this spirit to the existing teams right, and so that's kind of what made me think, like why bother going to the other locker room trying to get everybody to?

Speaker 2:

why should I go explain like wouldn't it be more fun? We do it this way, we're this type of person, we care about bonding and friendship and diversity. Like why would I go to the other? T like if they if they're, it's not saying that they're not about that, right right but when you say that, like, here's our mission, here's what we're trying to do, if you agree to these terms, like except and then, like the right people, kind of gravitate to it, then something awesome can happen.

Speaker 2:

Yeah, and that's like just by chance, this is all happening at the same time. Like we got back from nab, the team had their first game, we got our jerseys last night and I was I think we were happier and I was like, oh my gosh, yeah, why, why am I going to explain? Like, why bother going to explain? Like, why bother going to explain when the people that I'm talking to already get it?

Speaker 2:

We know that we create content because we're driven by an interest, we're driven by our passion. We are able to connect with people, for whatever reason, feeling less alone, being able to teach someone something that they didn't feel like you could do before, like all these things that drive us. Yes, this is our business. Yes, we get paid. Yes, we have to understand the game that we're playing of YouTube and analytics and creating good content and lighting and audio and all these things. But there's just so much more beyond, like stuff that was talked about at that talk in terms of, oh, I guess this is trending, so now we have to do that, no, right, and for me to explain that to them it's just a waste of time when let's set up our own team over here.

Speaker 1:

Yeah, and I think another important part of it is reminding and acknowledging that the other groups aren't doing anything wrong. Yeah, exactly Like the former teams that I was on they're doing exactly what rec league hockey is for they're coming and playing and having fun. Some of them take it more seriously than others, and whatever. Yeah, if creators have big teams.

Speaker 2:

Great. If there's people who just want to create content, doesn't even remember what that content is. Great. If there are people who are doing to create content, doesn't even remember what that content is. Great. If there's people like if there are people who are doing it differently, that is totally fine. Both can exist at the same time right now, this does not exist. There's no team for this, there's no table for this, there's no room for this.

Speaker 1:

So let's, let's set something up yeah, and if you try to, if you try, if you try to like, explain or convince, then you end up making other people feel bad, like they're doing something wrong or they're right or you're trying to convince. It's just like if they have no interest, like it's just a lose-lose for everybody. Yeah, versus just go start your own thing. And I mean this has been like, this has been crazy. Like we are two weeks into the summer season and there's already multiple people who are like okay, I'm gonna be ready to sign up. Fall, because you know, can't add anyone to our team anymore at this point.

Speaker 2:

People are asking for t-shirts, it's a whole. Yeah, be like, do you?

Speaker 1:

have merch.

Speaker 2:

It's a whole thing.

Speaker 1:

Dude, we have one goal in our team history which?

Speaker 2:

is like I mean talk about the power of it, right, like our rink is relatively new but there's been hockey leagues, like it's not a new thing but for some reason it feels like people are just discovering this because of this team, which is like I have this inkling that that I feel like, whether you're, if you're a content creator who falls into this group that we're talking about, I think you'd be super into it. But also I feel like, later down the line, I can see how viewers would understand that this group exists and what it stands for and it would mean something, something to them, right, like, okay, if you are a member of this group, then you do have integrity when it comes to working with sponsors and handling, handling all of that right Paid promotions and free stuff. Handling all of that right paid promotions and free stuff and all of that.

Speaker 1:

Um, not that you know not that other people don't yeah, have those things, but it's just, it's kind of nice like, oh, I've already you know, like the values that we have on our hockey team. Yeah, you can, everybody on the team, you just know that they're on board with that exactly. It doesn't mean people there aren't, people on the other teams that are also on board with those things, but you kind of have to then figure it out on a case-by-case basis, versus like here's just this whole group, I got it done.

Speaker 1:

Yeah, like that kind of thing yeah, all right, let's check in with the comments and then I think I need to change, because I'm getting a little stinky over here. Well, do you want to?

Speaker 2:

change now I can just go go through the comments.

Speaker 1:

I want to see the comments first.

Speaker 2:

Okay, let me see, privy Mai is here.

Speaker 1:

What up.

Speaker 2:

Hello. It's hard to make new friends later in life.

Speaker 1:

Let me tell you yes.

Speaker 2:

This has been the cheat code, for sure, mike says. Heather, your hockey experience sounds a lot like YouTube content creator struggle, great perspective to have always feeling less than everybody else, but the community experience is awesome, right? Yeah, yay, canada facetime with grandchild. See you later. Bye, andre. So you were rediscovering how we all used to get new friends back in the pre-internet days then not making fun, but it is interesting how easy it is to forget. It's a whole world out there?

Speaker 1:

well, yes, but I was a kid pre-internet and I didn't join sports because I didn't feel there was no place for me to belong in a sport.

Speaker 2:

I didn't play team sports. It didn't even cross my mind, because I got laughed at, I got made fun of.

Speaker 1:

My last memory of even anything remotely team related was doing like PE volleyball in high school and I was trying so hard to like hit the ball, you know, over the net in the correct direction but I kept popping it up and backwards and I was really trying not to. And then this one senior student I was a freshman like shoved me and told me he was gonna break my nose if I did it again. Oh my God.

Speaker 2:

And I was like I don't like sports.

Speaker 1:

This sucks Like. I'm actually trying my best and this is the thing.

Speaker 2:

Right, see, and this is the thing right, see, and that's the thing like I mean, yeah, there's so many things. I don't want to create an environment where people, especially in like content creation, where so much of it it's is you, it, it's you right, and I think, getting like-minded people together, but a diverse group of like, like-minded people, I'm not just, I'm not saying like, hey, we're all in the same niche, let's get together. No, I feel like the diversity is important, but we have these values in common.

Speaker 1:

Yeah, uh, let's see can I join the team? Even though I live in virginia, I can quite a quite a commute over there I'm stealing that verbatim for my team enjoy it uh, you mean right of the stick.

Speaker 2:

I guess gotta get the straight joining the fan club. Uh, under the team tab, heather does not have a picture in her gear. Yes, because we just got these came in yesterday so we're gonna do official team photos yeah something I'm really proud of is with my last team.

Speaker 1:

Heather took the photo before a game. We all went out really quick on the ice and like tried to pose, and she took a team photo and I edited it together and it came out so good awesome, like it looks so legit, and then put the names and you know the logo and everything, and I really want to.

Speaker 1:

But we did that in our second to last game and I really want to do that now, um, like now that we all have our, our actual gear we have a brand new player who scored her first goal this past week.

Speaker 2:

It was epic, and the whole bench went wild.

Speaker 1:

The other team was looking at us well, at our first goal here, I mean, the other team was literally cheering too like because because the thing too is like, the thing to remember is it's so easy in something like this, so easy same in content creation, to create an us versus them.

Speaker 2:

Yes, and that's totally not what I want to do, and especially yeah if I come off that like that is not what I mean to do. Both you again like. At the end of the day, we are all part of this space and I think all ships rise with the tide. I just feel like if we made our own table within the tide.

Speaker 1:

It could also rise.

Speaker 2:

I feel like it would just. I feel like we would get support in a way that we are not getting right now.

Speaker 1:

Yeah, and the. To put it very simply, the hockey game is a microcosm of that because, you see, it's two small teams together, but outside of these games it's all people who live in the same community, you know, go to the same. You know, pro games go to the same classes. Like you know, we all skate together and our friends outside of this. Why do we need to pretend like we're we hate each other just because we're wearing different colors right now? You know, or we have a different approach to what we're doing.

Speaker 2:

Both are fine uh, remaking one's own table. If enough people gather a new table and start talking really loud, people will notice and will want not miss out and over the time, people at the other table will 100 exactly I mean, that's why it's like I feel like that's so much easier, so much more fun than trying to go to their table and explain. You know, like how can I explain something that you're not going to understand? It really has to be something that you you have to see it for yourself you gravitate towards yeah, you know it's.

Speaker 2:

It's like I mean one example, because I felt like I feel like so much of the conversation when it comes to this is why I made the video right. I feel like so much of the conversation is just aiming for the never ending hamster wheel. Oh my god. Growth of infinite views. That is the only path to success. So when someone I'm going to change real- quick.

Speaker 1:

Sorry, I'm like melting.

Speaker 2:

When someone like who's even like at a you know 900,000 subscribers like I got a comment on my last video, who, yeah, I think this guy had like 900 something subscribers and felt like people would question him like how come you don't have a team? Or when are you going to have a team? When are you going to scale up? When are you going to do this? And it's like, why is that the only thing that every content creator has to aim for?

Speaker 2:

And again, not saying that what everyone is doing at the other tables is wrong. I just feel like we should go set up our own table, right? All right, let's see. Now I want to buy one of your jerseys just to wear on YouTube to support not just the team but the attitude behind the team. Well, we're about to make a team for content creators, but see, that's so going off of the name. Right, we changed it to professional, independent creator, but that is the same language that every other table in a space. They would already think that they know what we're talking about. Right, it's not differentiating enough. It's not. And I don't even think that these tables need to know what are tables called, because they'll. They'll just see what we're doing, and then it'll be like, oh, those are the ogopogos, or whatever it is oh, there you go the fun table.

Speaker 2:

Yeah, right now we're just gonna call it the fun table funtables, it's like lunchables no funtables uh, cat says people are drawn to the energy and want to be a part of it.

Speaker 2:

Exactly kind of like the same thing that like calls us to create right like it's a weird thing to do, right to want to put yourself out there and make this stuff, your time, but you can't you can't help, but want to do it and I think for so many of this group if not all of them do not they did not start out to turn this into a business or doing it for the money. It's like you are doing it because you can't help but talk about this thing and then it turns into money and then you try, we try to build it from there right again, not saying that the other way is wrong.

Speaker 2:

I was in the computer computer club. We were all nerds. Those friendships didn't carry over into real life Hockey vlog. Hello friends.

Speaker 1:

Hello Kyle.

Speaker 2:

Simpson Steezam, second channel. Wow, Tom, it's obvious that you did shoulders this month at the gym. Fantastic Regards, other Hi. I feel so tiny now, andre, I didn't join sports as a kid, like everybody else did I was that kid with a skateboard who met complete strangers who also skated and made totally new friends outside of the school.

Speaker 1:

Yeah, that was, I mean, like skate culture is a huge thing. I never had the skills to be a skater but fortunately I had audio video skills and skate videos in late 90s, early 2000s were big. So that was like my in with with like any with. That was the group of kids that were like they didn't fit anywhere else so they did their thing over here, which was cool, and that was you know. I know there's like it's not all Kumbaya in the high school world, especially back then, but at least it was like we're just, we just this is our thing.

Speaker 2:

We're gonna go do this thing over here. Yeah, uh, room jam, I'm late. Hey y'all you two looking extra buff today always make your own rules. Impressive tony, super late to the show, but hot damn, I would love to take part in this small creator thing. There's so much I don't know about how to setting myself up for success to be just a mighty other mighty one I said.

Speaker 2:

Well, first of all, I'm definitely not saying I know how to do it. Um, I think the value of this group is that what we would show is that there isn't one way to do this, and I feel like that is a huge part of what is missing in the overall conversation of content creation, because it's just just get views, just get views, just continue to get views. Why would you stop? Why would you stop one of the, really as one person?

Speaker 1:

cool things about nab was getting to. You know, like have multiple dinners with like the same bigger group of creators over multiple nights and then kind of have conversations and and from big concept things to little things like literally like, oh, like, what do you, how do you do affiliate, like you know whatever, like some very small, concrete thing to like a big conceptual whatever of your, of your channel. And it didn't, it didn't mean like how do you do this thing, cause I need to do it that way. It's just like oh, look, there's five people, everyone can share what they do, and then you can kind of maybe glean something that you want to try, or even be more confident, confident in the way that you are doing things, even if it's not what they're doing, like, and that was all awesome and there was no feeling of like anyone doing anything wrong.

Speaker 1:

It was just like here's what I do.

Speaker 2:

Here's what I do. Here's what I do exactly because, see, that's what it is. It's like, for some reason, in a, when you're at the wrong table, then for me, I just second guess everything, like all of a sudden I'm doing it wrong, like I need to be on LinkedIn, I need to make TikTok now, I need to do all these things, or whatever, and there's people that do you should.

Speaker 1:

you should you should.

Speaker 2:

It's that, it's you should, and it's like I'm pretty sure I'm grown up enough to know what I should do. I feel like I can make those my can make my own decisions, right. So, to be around these type of creators, like at any B and there's no shooting, but it's just like, oh, how do you handle this? Oh, that's interesting. How do you handle this? How do you handle that so that you can just see examples of how other people are doing this weird thing that you're doing, and then that insight can you can decide for yourself how you want to approach your own content creation. I think just seeing how other people are handling it is the important part, cause right now it's just keep going until you're at Mr Beast level. Skateboarding would not be as big as it is without those photographers and videographers, the unsung heroes of skateboarding Handycam with a wide angle lens.

Speaker 2:

If I may. What I would love is lessons discussion on how to set up things on a more technical level. I feel so many of us are just figuring it out as we go, based on incomplete info.

Speaker 1:

That's the thing where we feel like everyone just reinventing the wheel over and over again. I mean, you know there's no right, one way to do everything, but that's hearing those things from multiple people, especially people who are like up and running. You know you were using the the business analogy before and it's like you know the person who. You're not trying to grow your one mom and pop shop into a franchise, but you do have a shop that's open and customers would come in. What are you doing to keep the doors open? That?

Speaker 2:

that level is a very cool level to hear from. So, uh, I have narrowed it down to the three eyes. These are like the three pillars. This would totally change tomorrow.

Speaker 2:

Um, but when we initially well, when I initially talked about it in my video, I said that it has to be a one person slash two person creator, because we are not anybody with a team or have like management or anything like that. And I also said that because these creators that we're talking about are already up and running. Right, they're already. It's like the equivalent of the business who's like already hung up their shingle. You would have to have a minimum annual revenue of ten thousand dollars so that, like you didn't just accidentally make some money on adsense, you had to put some thought into actually sustaining that for some time.

Speaker 2:

Um, but I think, like, the more that we have conversations, the more feedback that comes in. I think so much of it is about the impact, the intrinsic things that drive us, that drive these content creators. I feel like it's such a big part of it like more so than well, at least equal to. So here are my three pillars. Oh, my god, I forgot them. One. One is independent, independent, independent, independent. So that's the like one person. The second thing is integrity. I'm writing this down because I'm remembering it right now.

Speaker 1:

I thought you had it written down Integrity.

Speaker 2:

Do you want to touch on that?

Speaker 1:

You have it.

Speaker 1:

It's a pillar especially now there's a lot, especially in the last week or so. There's a lot of conversations online about um, creators and integrity, lack thereof, different experiences, integrity from brands, partners, all that stuff. That's a huge part that ends up being a massive part in whatever way you approach it. However seriously you take it, no matter what, that's something you have to deal with, and the people that would fit in this group are people who value integrity highly, to the point where they likely would leave money on the table to make a decision that protects their integrity yes.

Speaker 2:

And then the last thing is impact. So it's not that you know we start our youtube channels to make an impact. I think some of us do that, but I think a lot of us.

Speaker 2:

What we find out along the way is that we can make an impact yeah, you didn't even realize it yeah, so like for me, when I was vlogging, I was documenting my journey and starting a business and sharing all the frustrations of that. And early on in 2016, my biggest frustration at the time, aside from figuring out how to make money and turn this into a business, was that my parents totally were anti me trying to start my own business. They wanted me to go back and get a job. What the heck? All your friends are getting promoted, they're buying houses, they're getting married and you are going backwards, right, and sharing those frustrations of like.

Speaker 2:

How do I give myself a chance? How do I keep doing this, even though every time I pick up the phone, I'm getting yelled at and I can't tell you how many comments of like I'm going through the same thing thing or I'm living vicariously through you, because I'm 20 years older and I decided to go back and get a job, and just being like, seeing you do the thing that I didn't is like I don't know, awesome to watch, right and just like. I remember sitting there alone in my room reading these comments and I think that's when I was like, oh my god, this is the power of this platform where I can connect with people that I will never see in real life, but we have this like special thing in common and I'll always go back to this guy, right?

Speaker 2:

me I just was on one of my many insignificant videos on my channel where I was just talking about what interested me. I was not aware of who is watching, right like I don't. We don't know who's watching, but this guy was watching and then left me a comment and here we are right. So it's not about like I did that to meet you, you know no and it's, and you definitely weren't doing that for the views or for the.

Speaker 1:

You know, like, the thing about like the trend chasing and that kind of stuff, even if there are people out there who know how to do those things to the point where they get eyeballs and attention or whatever, it seems like at least from what I have seen they don't get those messages and confirmations of impact. You know, like I have seen many, many different channels and creators and things who and I will call it trend chasing, because you know if shorts are big, then they're going to do shorts. If challenges are big, they're going to challenges. If whatever's big, they're going to do that and try to grow that as much as possible. And I've seen people be very, very successful in terms of numbers doing that. But you can go watch like here is somebody who has hundreds and hundreds of thousands of subscribers or followers a video that is hundreds of thousands, if not seven figure views, and you go into the comments and there's a lot of like one or two words or it's just an emoji or something which is fine and that's fine.

Speaker 1:

I mean that's fine, and that's the reaction the other table right, like I'm not saying it's bad, it's just but then you have someone who can make a video, gets 200 views and you know it has seven comments or something, but all of those comments are like paragraphs and that's different. There's just a deeper connection there it's not good, bad, right or wrong. It's different, but yes, the person who values that versus the other thing right it makes sense that they might need to be at a different table than this.

Speaker 2:

Yeah, because I mean, like man, If it was only about just like how can we get the most views, then I wouldn't be. We wouldn't be making the content that we're making. I'm sure we can come up with a better idea.

Speaker 1:

What.

Speaker 2:

Yeah, we're sitting here in our hockey jerseys trying to make an analogy between telling me the equalizer settings for a very niche microphone that came out five years ago isn't fast track to the trending page? Yeah, are we still on? I think we're still on if now we're having fun we're having fun, was there? Was that it?

Speaker 1:

I think those are the main things yeah, now I'm getting hot.

Speaker 2:

I had to turn on the ac.

Speaker 1:

Before that. I was get real sweaty up in there. That was rough, but you can see the back of heather's jersey with her name and number on there. Look at that. There you go. Um, why did you choose number 34?

Speaker 2:

oh, my favorite player who is not my number yes, my uh favorite player on uh the firebirds is marion studenich and he I. Because I'm new to hockey right, this is only my second year paying attention to hockey but he was the one player that actually caught my eye in terms of skating style, puck handling, like I would be watching the games and there it was just the same player that I was like, wow, that guy's so fast. Or wow, look at the way that that guy skates. And then when I noticed who it was and watched him, I was like that is how I want to skate. He's my hockey hero. I want to be like him. And so, boom, that's my number. I got to tell him that one day.

Speaker 1:

Yeah, I mean it's pretty sweet right.

Speaker 2:

Tom made me a sign for him. I took it to a game and he gave me a puck. Yay, I was. Made me a sign for him. I took it to a game and he gave me a puck. Yeah, I was so happy.

Speaker 1:

Uh, cat says we're just hanging on every word yes, gripping andre, not just a different table, a whole different building sometimes it feels that way, but it's nice to like we were using the analogy when we're trying to figure this out. We're, you know, talking about, like you know, pieces of a pizza or pieces of a pie oh yeah, it's like oh, there's plenty of slices for everyone.

Speaker 2:

It's like, actually we just it's a whole separate, different pizza. Yeah and that's cool, because then there's plenty yeah, exactly um tom picked 85 because he was born in 85, did I guess it right?

Speaker 1:

that's right, but also because nobody else like it is not a popular number and so I figured if I did change teams in the future I wouldn't have to change numbers, because there's some numbers that, like, every team already has. We had that on our team.

Speaker 2:

It's also super fun to say buck 85 I don't know why, it's fun buck 85 yeah, I debated for so long it's hard.

Speaker 1:

What's a number?

Speaker 2:

oh my god not the number, I didn't mean at all.

Speaker 1:

Oh no, it was 34 for sure well, you were gonna be four, because four is your favorite number.

Speaker 2:

We already had four but honestly I like the connection I have with 34 no, it's great yeah, I mean the name. I wasn't sure about putting my last name on it. I thought about putting buck, but then it'd be confusing.

Speaker 1:

I don't know would it because my last name isn't well yeah, I mean, we have a couple people on our team that have nicknames as theirs. It's, you know, it's adult league, like you could put whatever you want on yours.

Speaker 2:

Yeah, and so, oh, great. Now I have to now see if it wasn't even an option to change it, then I wouldn't have, you know, I wouldn't have thought about it.

Speaker 1:

But then it's this right now uh, luca deposit, hello, hello, hello well, okay, so the next video that we're gonna do is um, yeah, we talked about this list last week.

Speaker 2:

We teased the list, remember yeah we didn't talk about the list this week we will do it this weekend that'll be a video, yeah okay, but I feel like, since we're here, let's let's show two people, sure, who do you think is a a good example? So, by the way, yeah, example we have not talked to these people. We are not like. I want to be careful where it's not like I'm. Oh yeah, join this table.

Speaker 1:

Um oh, you know what? I can tie it into our discussion today. Very well, yeah, yeah wait, hold on.

Speaker 2:

I had a thought and I forgot it can I bring it up on here yeah, um, oh.

Speaker 2:

Let me also say this a lot of ideas have been coming in, which is so exciting. Please keep them coming. Um, what I will say is that, whatever ends up happening, I think it is very important that whoever is in charge and I think it's going to be me, because I want to, I want to do, I want to like, spearhead this. I really don't want it to be where there is a conflict of interest, right? So, for example, for example, one of the ideas is to like.

Speaker 2:

One of the ideas I had was to basically be like the Colin and Samir for this type of creator, right, um, where let's, let's hear how some like, let's hear how Tom should use him as an example uh, runs his business of content creation at this level, not Mr Beast level, but like at this level, right, and then we'll bring in another person, another person, but it doesn't make sense for that content to be on my channel, because then you can say that I benefit because I'm getting views, I'm getting adsense, and I don't think that is in spirit, like, it can't, just, it can't be for the benefit of somebody.

Speaker 2:

It has to be a benefit of the group yeah um it's not the clout chase crew yeah, because then you can make the argument of, like you just put this guy's face in the thumbnail to get views and it's like. I'm not saying that's wrong. I we've all done that with our interviews. I'm not saying that's wrong, but I feel like with this group, because it's so much about lifting the whole group up, I feel like it really needs to be not associated with any one person's like channel right does that make sense?

Speaker 1:

yeah, there you go.

Speaker 2:

It's about the group, not the it's about the team, so we're just gonna use a team analogy.

Speaker 1:

So here's an example again. This is somebody that uh has we've not talked to or has any idea.

Speaker 2:

Have not met. Yeah, but this is just.

Speaker 1:

They don't even know us From the outside looking in, this is somebody I would say fits. Okay, there it is, so I promise this is relevant. Connor Hellevuck is goalie for the Winnipeg Jets. Can you click.

Speaker 2:

Click.

Speaker 1:

Yep. Three years ago he won the Vezina Trophy in the NHL, which is it's basically like the best goalie in the league. He won that trophy this year. He's one of three finalists in the running for it again. Oh, great he's super good and it has not been announced this year. And it has not been announced this year. There's a YouTube channel that I started following in 2016.

Speaker 1:

I'm so excited to announce this and I had no idea. This channel now has 295,000 subscribers. When I started following I think it was at 15,000 or something. Okay, it's about 3D printing, because before I had a YouTube channel before anything, when I was buying my first 3D printer, he had a review on. You could could even find. If you search his channel for monoprice mini, you would find the videos that I, like um found. Let's see. Uh, yeah, those are like seven. Yeah, like that top one up here this one any of those.

Speaker 1:

I watched all those videos many times. I love these mini printers. So it's not showing up on the couple's table. Oh, there it is, hello. So this you might notice by the last name happens to be Connor. Hellebug's dad has a YouTube channel.

Speaker 2:

Like this guy's dad yeah.

Speaker 1:

And it's just by coincidence because I watched this is a video from 20,. I don't know when was this video uploaded? 2016. 2016. Obviously, his channel has grown and he has a lot more stuff now, um, but I remember watching videos where he'd be like, sometimes you mentioned like, oh yeah, my son's a goalie, or whatever, and I was like, oh, like you know, I imagine like a 12 year old soccer goalie or something. I was like, oh, you mean like one of the best goalies in the nhl, ie the world, no idea, um, but his channel is a perfect example of the type of thing we're talking about. So it all comes full circle, all right, from 3D printing to hockey, to small, you know, whatever it is. Small business creator. Professional independent creator TBD name, name.

Speaker 1:

TBD, because it is. It's just one guy and even as his, you know, video production skills and audio skills have improved over many years of doing this and the channel has grown and there's patrons and patreon and stuff. It's just a dude in his garage driven by the excitement of 3d printing and electric and electronics projects because, the big controversy.

Speaker 1:

Not controversy, but the the the drama on the channel was to start reincorporating more electronics projects and not just 3d printing, but but a decision like that, for example, is, uh, you know, an interesting one. Like you know, it's same thing for my channel. I do audio video production. Sometimes I do 10 mic reviews or something in a row, and then they might do well, okay, do people think this is an audio channel now, like yeah what if I do a camera video? Does it make sense? Does it not make sense?

Speaker 2:

yeah, so they have a membership, they have a patreon, uh that's really they obviously monetize their videos.

Speaker 1:

It's still the one person I mean it's, I don't know, I don't know enough. I know he does electronics still as a hobby and goes to like conventions and shows. I don't know if he's retired or I mean I think at this point this would be a full-time income, especially with all the supporters and the size of the channel, um. But I don't know, like we haven't talked or whatever, but this is the the type of thing that I think would be a good example there we go you said you're gonna show one.

Speaker 1:

I thought. I thought it was like a one, one and the other uh, no, well, you know what?

Speaker 2:

let me, let me look up.

Speaker 1:

It can only be a channel run by a professional athlete's dad or bomb these are. These are the new qualifications yeah, it's very specific uh, let me look up her channel. Give me a second let's see, let's check in the uh, there we go, so the board begins. Okay, andre said that's a perfect example okay, uh, I found a channel I do not okay.

Speaker 2:

This person, anna, left me a comment on my the creator economy is a mess video and their comment says thank you for this honest review. Um, what you said about older creators who came to youtube from other areas is so true. I had to figure out everything basically on my own, and I still have no idea where to look for resources, editors, accountants who actually understand creator economy, how to do our taxes. While I'm comfortable with my channel and my content, the back end of running my business still feels like the wild, wild west. Ps. The only people I know who care about Mr Beast are my middle age school kids.

Speaker 1:

Middle age school, kids, middle school Middle kids middle-aged school.

Speaker 2:

Kids, middle school, middle school aged kids. Yeah sorry, uh, 46 year old, the seventh grade, but here you go. There's a clear, like you know, you can obviously tell what this do classes, it seems. Here's Patreon.

Speaker 1:

She's got a website yeah.

Speaker 2:

There's 132,000 subscribers.

Speaker 1:

Can you go to videos and go to oldest and just see what? There is Five years ago, five years ago. So it's, all.

Speaker 2:

And I like her as an example, because it's not her. She's not on camera, right. She's not showing her face. I'm sure she does throughout her videos, but, uh, in terms of I think, like a lot of the people who watch the couples table, a lot of the people that we talk about, they show their face. Yeah, I mean, she is the channel, right, it's still. It's anna. Um, I like the diversity. I like the diversity of here's someone who doesn't show their face in every video. Here's someone who's a craft in the craft niche, right, and I think I would love to hear how she handles her business as a content creator.

Speaker 1:

Go back to her website real quick. Sorry, now I'm just curious. There's a thing that says brand collaborations at the top.

Speaker 2:

I just want to see what's there, if it's a list or okay, it's like a profile, cool, yeah, um, I didn't know if she had, like a, an epic statement or or something like that, a guideline, a media kit. I don't know yeah, yeah, so this is uh this is really another example wait, where am I going?

Speaker 1:

so that's that's not the full list, it's just these two people yeah 3d printing and watercolors.

Speaker 2:

That's it uh, we, we have a very, very long list.

Speaker 1:

I don't think we'll go through everybody and there could be people on that list who would be like yo, I don't belong on there. It's not about the list it's examples of the type of creator that we're talking about.

Speaker 2:

Yeah, we're not saying these people are gonna join the thing or anything. I just feel like there's nowhere for the people in the middle right, the people who are. We have moved beyond getting the channel up and running and figure out who our audience is and all of like. Figure out how to do youtube. It's a very that's a that is a whole journey in itself and that's an awesome part of the journey. But when you, when you're up and running and you figured it out but you haven't, you're not at the point where you have like a team or anything. That's what.

Speaker 2:

That's what we're talking about sustaining that yeah, not to say that every person needs to join the club. The table.

Speaker 1:

No, but it's cool. And the thing that all the creators on the list that we put together have in common is, when I watch their stuff, it kind of even if it's not in my niche or my genre it makes me feel like it kind of like makes me want to go make a video.

Speaker 2:

Yeah.

Speaker 1:

It's like, it's like almost. It's almost empowering. Yeah, it's like almost empowering.

Speaker 2:

Are you kidding?

Speaker 1:

It's almost empowering and it's almost like I don't know. It's inspiring, it's motivating, it's empowering and it feels accessible.

Speaker 2:

Yeah.

Speaker 1:

And that's a really cool thing about it.

Speaker 2:

And I think that's what we felt at NAB. Yeah, was that? You know, it's like we're all doing it differently, but it's so cool that we're doing it at all. And but it's so cool that we're doing it at all. And just being around people doing their thing is like, wow, we all figured it out. This is so crazy. Yeah, that's fun. So, anyway, lil Buck. So the board begins. Perfect example Talk about niching down which famous hockey player is the watercolour person.

Speaker 1:

It's Wayne Gretzky's sister. She's.

Speaker 2:

Canadian. This is true, honestly, is honestly.

Speaker 1:

yeah, it's probably like like it's true she's probably like she's in the pwhl or wphl. I always get the p and the w backwards see one of the ideas that I had was um I want to.

Speaker 2:

These are just ideas. I haven't. We have no decisions have been made, but I haven't watched pdf in so long, philip defranco, it has been years since I've watched a pdf video. Um, and right now it says here mkbhd drama getting worse. I'm very curious about that, but I do you know anything about the mkbhd?

Speaker 1:

is this the uh, the negative review, the?

Speaker 2:

review thing killing, killing companies killing companies with negative reviews? Well, then I was like, oh, what if someone could be the PDF of this group when, you know, right now there's a very big thing happening in this space with a company and handling sponsorships and all of this. And I was like, oh, I feel like that would kind of be interesting. But then it can go into like celebrity gossip very quickly and I don't want to. Yeah, I'm not into the drama.

Speaker 1:

Into the tea.

Speaker 2:

I'm not. I mean I'll watch the tea, but I don't want to make the tea.

Speaker 1:

You don't want to brew the tea.

Speaker 2:

Yeah, kat Tom and Heather need to do some research on this, all right. Well, we are cat tom and heather need to do more, some research on this, all right. Well, we're at the top of the hour, all righty. So, as always, it is an ongoing conversation. If you have any feedback you want to contribute, feel free to hit us up on all the things, um but we're excited about it.

Speaker 1:

Yeah, we'll put on some deodorant, all right, what's it? What's happening? Nothing. Oh, I'm waiting for you to clear the table. Oh, it's, we'll put on some deodorant, all right, what's it? What's happening?

Speaker 2:

Nothing, oh, I'm waiting for you to clear the table.

Speaker 1:

Oh, it's time to clear the table. So thanks for watching. We appreciate you. Hope you have a safe, happy, healthy, fun rest of your week and a great weekend, whoa.

Speaker 2:

And we'll see you next time. Bye, actually, luca, if you're still here oh, I can't even hear my mic. It's a sorry guys, the plan is to talk about them or proper podcast interview. It's there is no, there's no next step right now. It's it's still an ongoing conversation, so if you have any feedback or ideas, just like, leave comments. Um, we will keep you updated. We don't know what it's going to look like my metcalf noodle on here metcalf noodles. All right, bye.