The Couple's Table

Balancing Monetization and Authenticity

Heather & Tom Season 1 Episode 144

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How much do you really know about the microphones you use? Join us as Tom uncovers the fascinating differences between seemingly identical Shure MV7 mics and how these disparities impact our audio levels during live streams. We also recount Heather's quest for the perfect custom-colored MV7 that complements her voice beautifully. Plus, we share the joyous memories of the Firebirds' season, proving that the team's journey is far more enriching than the final score.

Ever wondered why some YouTube channels bombard you with ads while others don’t? We reflect on our initial resistance to monetization and the strategies we've adopted to balance revenue with viewer satisfaction. By comparing our approach to teaching, we explain why a gradual introduction of ads felt more respectful to our audience. Hear all about our latest experiment with mid-roll ads and our thoughts on maintaining a viewer-friendly experience while exploring new revenue avenues.

Have you considered the impact of YouTube Premium on your favorite creators? In this episode, we delve into how YouTube Premium affects ad revenue and the complexities of managing ads during live streams. We also share our creative journey with AI-generated voices, highlighting the challenges of staying authentic in sponsored content. Through personal stories and professional insights, we strive to deliver content that's both innovative and genuine for our dedicated listeners. Tune in for a deep dive into the art of balancing monetization with maintaining a strong connection with our audience.

🟣 CONNECT WITH HEATHER —
My Vlog Channel: http://www.youtube.com/heatherjustcreate
My Tutorial Channel: http://www.youtube.com/heatherramirez
Instagram: http://www.instagram.com/heatherjustc...
Website: http://www.heatherjustcreate.com

🟣 CONNECT WITH TOM —
YouTube: http://www.youtube.com/tombuck 
Instagram: @sodarntom

🟣 CONNECT WITH HEATHER —
My Vlog Channel: http://www.youtube.com/heatherjustcreate
My Tutorial Channel: http://www.youtube.com/heatherramirez
My Gaming Channel: http://www.youtube.com/heatherjustplay
Instagram: http://www.instagram.com/heatherjustcreate
Website: http://www.heatherjustcreate.com

🟣 CONNECT WITH TOM —
YouTube: http://www.youtube.com/tombuck
Instagram: http://www.instagram.com/sodarntom

Speaker 1:

hello and welcome.

Speaker 2:

My name is tom and I'm heather, and you're sitting at the couple's table is a large stream podcast here on this channel.

Speaker 1:

Join us for better or worse, for richer or poorer, and sickness and in health, even when we have mismatched audio levels, do we? Sorry I didn't get a chance to test it. My bad that was my fault.

Speaker 2:

I'll have to check it over here. Okay, he's going to check it over here. Tom is going to check the audio and hello shout out to all our early birds. Call me Cubby in the house. What up, coach Constance is here. Love Minded Living hello. The Real Pal Room. Hey here, love-minded living hello the real pal room.

Speaker 1:

Hey, hey, and ernesto, my fave tech, is here. Hello and happy friday I think it's okay, great. It's an interesting thing I'm sort of discovering here what are you discovering? We're using very similar microphones, yet they have different outputs, and that's interesting to me there you go.

Speaker 2:

We are going to dive deeper into this interest. Yes, we will.

Speaker 1:

Okay, it looks great on camera I'm looking at the thing you know. I like I mean it's this. It's basically the same, but it's cool, you can get it white yeah, we haven't had a white one in this room, it's pretty kyle's here, hello what's up. Hello, hello, let's see here.

Speaker 2:

There you go. Sounds good to me. What do you think Checking the audio? Yes, we will.

Speaker 1:

Okay, yeah, sounds pretty good, sounds good, that sounds good we're very pro here.

Speaker 2:

Oh, Jared Seed Jared's here. Tom's mic is hotter.

Speaker 1:

Yeah, it's very interesting, though I wish you all could see what's happening over here on the audio interface side of things so basically, you can't just set it to the same number yeah.

Speaker 1:

So if you're listening or watching or whatever, heather has the shore mv7. That's the microphone she got. She got the one from colorware where you can do custom colors. I was like three years ago at this point and it's been great, and the reason you got that microphone I don't even know. If you remember, we did a whole stream where I brought in like all of my mics and we tested all of them on your voice and we decided what we liked and what people liked, and the two that sounded best on your voice in this space were the Shure MV7 and the Lewitt LCT240. And they were kind of equal, even though they're very different microphones in terms of like. They both sounded great. And then you wanted to go with the Shure because you get custom colors and it sounds great on your voice ever since.

Speaker 1:

And so you're running it. It's always going into the Focusrite Scarlett 2i2 3rd Gen and it's running through a booster in there.

Speaker 2:

Well, jared said, it sounds even now.

Speaker 1:

That older interface doesn't have a lot of gain, so I'm using the mv7 plus basically the updated version that came out recently and there are some changes to it.

Speaker 1:

I thought the changes are mostly on the usb side. It has sort of different usb functionality, kind of looks a little different. It's not plugged in so you can't see it, but the lights. The lights are different and the stuff you can do in the software is different. The xlr type that we've been using. I'm running it into a booster, into the 2i2. Heather's gain knob is set to like one o'clock, two o'clock, and mine had to be turned all the way down to like 11.

Speaker 2:

So you know that's huge.

Speaker 1:

That's a very big difference. Like they're, they're pointed, like this, they're not. You would think like, oh, it's an mv7, mv7, just match them and you're gonna get the same gain. No, this one is seems to have a way I don't know what it is like more gain output than that one does. I haven't tested that, I only got it, I think, yesterday. I've been like playing around with it since maybe two days ago, but yeah anyway.

Speaker 2:

Well, Kyle says sorry to hear about the Firebirds.

Speaker 1:

Oh, there's nothing to be sorry about. I mean bummer, they lost, but it was such a good season.

Speaker 2:

Yeah, it was a fun season.

Speaker 1:

Yeah, there's so much more. There's so much more to it than who wins a trophy. It's like I don't know. It's like I don't know. It's like our games right like our. Our team that we play on has not won a game yet this season but it's like that doesn't mean I don't know there's so much more to it than that yeah, jared remembers that fun stream that was fun it was.

Speaker 1:

It was very cool to see like it's not even just about like get this microphone, get that microphone, but it really is like what do you like, what works on your voice, what works in your space, and all those three things come together and yours always sounds fantastic, although your mic, your mic, your voice sounds good on every mic I.

Speaker 2:

I was gonna say something, and then I blanked out okay, I feel like there was one. No, yeah, the pod mic the one. That's why I switched microphones to begin with, because it was giving me a headache.

Speaker 1:

Well, the pod mic. I used it because I had multiples and I was like oh, take a pod mic.

Speaker 1:

But the pod mic tone, especially with no EQ or anything, for like an hour-long podcast or whatever, it was just way too, it's just too harsh. And that's when you were like, because at first you were sort of like I don't want new gear, I don't have to buy anything new, Like what do you already have. And then we kind of went to like, went down this route and I have the original MV7. And you're going to use that. But then I think we just went over by the custom color which it is like the coolest microphone ever.

Speaker 2:

So, yeah well, let's jump into some tea what's the tea? I don't know. I thought you were gonna have some tea, oh I have some p as in pops all right, let's talk about it.

Speaker 1:

That was good this kind of just goes on to, um what we talked about. I know we have a whole topic about monetization that we're gonna get yeah, yeah, but this kind of carries on from last week which I was talking about pop filters. I had some ones for the sm7b um and I mentioned that doc rock has been working for a long time to produce his own microphone pop filters called doc pops, doc pops, and, uh, he actually like literally the next day I think that was on friday.

Speaker 2:

On Saturday I got a package in the mail that had a bunch of his prototypes. The colors look so good.

Speaker 1:

I hope this is okay. I'm sure he's fine with me showing this on screen. These are ones for the MV7. He also sent me one for the PodMic and a bunch for the SM7B.

Speaker 2:

So we can try these right now.

Speaker 1:

These are all for the mics that we're using right now. All right.

Speaker 1:

Because, here's something interesting You're using the original MV7 pop filter windscreen on yours. I'm using the MV7 pluses. I'm going to take this off. It might introduce some more plosives, but you can see. Oh, here I'll see yours. This is perfect, the new one, even though the microphone design is basically the same. The new pop filter is very it's way bigger, and this was my main. One of my two main complaints with MV7 is that it was just really prone to plosives I'm scared to say that with an uncovered capsule here. So they made a bigger pop filter. Doc Pops, these are the same exact Well, not exact. They're made for the original MV7, but they are thicker. Instead of this kind of cheesy foam, they're like actual high quality acoustic foam I like this and so they.

Speaker 1:

They potentially could change the sound of it, but then peter piper pitched a podcast. They really helped reduce some of those plosives um quite a bit more, and so obviously they'd work on either version, any of these microphones mv7, mv7 plus or mv7x um, and have some of the. There's a cool orange one for the sm7b as well, but it's cool to have options for this microphone instead of having to put the sm7b one on it yeah, that one's too long for it.

Speaker 1:

I feel like yeah, well, the the thing is the and it's the reason they made this one taller is it puts your, your mouth further away, which reduces plosives. And I know the reason they didn't, and it's because oh, I can't even show you on mine, since I'm using this, if I turn the microphone, well, okay, I can't, basically it's so the microphone can flip and the handle can go like straight out around it, and I think that's why they made the windscreen so short. But there's no need like you don't need to do that unless you're storing your microphone, which, like you don't need. You pretty much never need to do that. So I like that. They were just like forget it, we're just going to do a longer one by default. So, by default on the MV7 Plus, you get a better windscreen If you're using it via USB. It also has a digital pop filter which works really really well. That was kind of one of the main things I was actually interested in with this Bam, there you go.

Speaker 1:

What a long discussion there. And I actually Doc, sent a. I don't know if there was a light blue one, but he sent, like this royal blue, which I really like. It kind of blends in with your wall, probably blend it with my wall, but I like it a lot. So, anyway, that's where we're at with our. I guess I'll stick with this doc pop on here.

Speaker 2:

I like the white mic you get.

Speaker 1:

It looks good, but I already the original one in black, and I was like I like this white green situation yeah, it's cool. Green is like one of shore's brand colors anyway.

Speaker 2:

So it makes sense, there you go and speaking of brands, sometimes audio hotline is here, hey and mr camera personal brands hi everyone, hello, hello, he's laughing I am laughing. Why are you laughing? Because I'm hilarious. This is true, he's a bit. He bit his lip. I'm hilarious, bite the lip lip yes, so today. What are we doing today, Tom?

Speaker 1:

We're talking about monetization.

Speaker 2:

We've been talking a lot about monetization offline.

Speaker 1:

It is. It's a hot topic, much like the store in the mall from the early 2000s, and it's not something that I think either of us are experts in, but it's definitely something we have thoughts of. Did you turn on the mid-roll thing?

Speaker 2:

I did. Okay, I don't know what happens, I don't either. Okay, so why don't we talk about mid-roll ads?

Speaker 1:

We're just running ads on your YouTube channel.

Speaker 2:

in general, Well, first of all, you were anti-ads at all. We well, first of all, you were anti-ads at all.

Speaker 1:

Yeah, when I started my channel which, by the way, tomorrow is the anniversary seven-year anniversary of the day I like, clicked create channel.

Speaker 2:

Oh wow, Pretty cool Yay.

Speaker 1:

Yeah, when I started my channel I had a whole separate website intro.

Speaker 2:

that was like what the Enthusiasm Project is not and it was like this is not a source of income.

Speaker 1:

This is not like what the Enthusiasm Project is not and it was like this is not a source of income. This is not like marketing. This is not all these things. Totally understand where I was coming from. Totally. Still, I wouldn't say I've like gone away from. I've evolved to those ideals, not abandoned them.

Speaker 2:

Well, because there's a way. There's a way.

Speaker 1:

So the thing I was thinking was, when I was going through my teacher training many years ago, something they always said was like it's easier to tighten the reins and then loosen them rather than try to rein things in over time. Meaning, at the start of a new school year, you keep things super strict and like there's just no, there's no tolerance, super discipline, all that stuff. And as time goes on and if students like are handling that well and they're proving themselves to be responsible, you can kind of choose where to loosen things up a little bit. But if you start very like laid back and loosey-goosey and then in like December, you're like okay, now we're, we're getting serious, they'll never listen. You, you've lost, you've lost it.

Speaker 1:

I kind of feel this was the same thing. And having seen so many people, as soon as any brand sends them an email, regardless of how credible or relevant it is, they want the sponsorship thing. Having seen so many people, as soon as they're eligible for monetization and ads on their channel, they pack full as many as you possibly can I almost feel like so I like the approach, I like my approach of like no, and then slowly we can incorporate these things, start very like strict and then loosen it up over time, rather than like yeah just everything and then suddenly like no, no, no, I don't want to, you know it's.

Speaker 1:

I think it's an easier way to go and I've seen people run into many issues when they just sort of like take every way of monetizing their channel as soon as possible and then it you know it often doesn't end well also kombucha's in the house hello.

Speaker 2:

So obviously tom and I are at the point where we are both running ads on our youtube channels, but this week tom turned a corner on something that you've never done before.

Speaker 1:

I'm experimenting with it.

Speaker 2:

Yeah, yeah.

Speaker 1:

Which is, I did turn on mineral ads in some videos which I've never, ever, ever, ever had a mineral ad video Do you want to talk about?

Speaker 2:

okay, so why? First of all, why no mineral ads, tom?

Speaker 1:

Because I don't like them. And when you're watching a video I remember the first time I saw them, years ago when YouTube started implementing them I was watching like a camera review and literally it this was before it would tell you like, add in three, two, one. It just sort of like suddenly there was a six second ad for Frosted Flakes and I was like watching this camera review and it was like Frosted Flakes, the best way to start your day, pack the crunch now in your cereal. And then I was like did I just like have a stroke? Like what happened. And then it went back to like someone like, and then the mic. I was like what?

Speaker 2:

was that like it was?

Speaker 1:

confusing, um, and I didn't want that on my channel. And so youtube has changed over the years where, even if your channel is not monetized, they're still going to run ads on it before and after your videos, or or they have the option to not. That they always will, whereas mid-rolls they do not put mid-rolls in your videos unless you're monetized and you put them in. So if you're watching a YouTube channel and you see ads before and after the video, sometimes people go to me and be like, oh, you put, you know three minutes of unskippable ads, like I did not. Not, I have no control over what ads they choose to put before the videos. If you see a mid-roll ad in a video, or a video with many mid-roll ads, the person put those there. Youtube did not put those there, um, and I just I just I figured once someone got into the video whether they had to watch ads or not. I wanted it to be like a safe space where there's not I see where you're coming from.

Speaker 1:

Yeah, the viewer experience and there's always a worry too, as their creator, like an ad, starts playing, the person's gonna click away and watch something else yeah, but you've turned a corner so the the the flip side of that is, I wanted to try something different.

Speaker 1:

Um, because the reason I did the the thing was I realized a lot of channels that I like and admire and feel like they do things ethically and with integrity and in cool ways, run mid-roll ads. And I didn't know this because we have YouTube premium, I forgot that there was even ads at all, and so I was like, oh okay, I've heard for a number of years that mid-roll ads earn the most revenue because it's the most valuable. Obviously, the person's literally watching the video already and paying attention. That's the most valuable real estate to put an ad right. So those are going to pay the most.

Speaker 1:

And I've heard of people like literally doubling their ad sense through mid-rolls. I don't know how many, because you can. Once a video is over eight minutes long, you can put like a lot of ad breaks in it. Yeah, um, so I only put one ad break. I didn't. I don't have a video that has more than one mineral ad break in it and I tried for the most part, to make sure they were in like places that made sense well, kyle says I've had youtube premium for years now, so never had seen ads.

Speaker 2:

But how, how does youtube premium affect your ad sense?

Speaker 1:

it doesn't really, um, because you still get a cut of youtube premium. And the thing with youtube premiums this is another thing on in the in the world of streaming services, where everything is you know, another 15, 20 a month streaming service or more youtube premium, I think it's what 17, 18 a month? Um, you get no ads, it just eliminates ads altogether. It's not like $17, $18 a month you get no ads, it just eliminates ads altogether. It's not like how, like we pay for a Hulu subscription or an Amazon Prime subscription and there's still ads in the things. It's just like fewer ads.

Speaker 1:

There's just no ads on YouTube and you can add like seven accounts. They don't have to be in your household or anything, you just add anyone's Gmail, like seven total Gmails. That's crazy. I mean, that's a good deal. Um, and if you're somebody who, like youtube is your main form of entertainment or a main form of content consumption, just buy, you like, save yourself the pain of all the ads and just get youtube premium. So I kind kind of was like look, if you really hate mineral ads, get YouTube premium. Was kind of a way that I felt about it. I don't know.

Speaker 2:

Well, I think a lot of people that we talked to have YouTube premium and so, when you think about, like, the people who don't use YouTube premium are used to watching mineral ads, and the people who do use YouTube they don't even notice.

Speaker 1:

So it's like well, then turn them off. That's the other thing too. As I was, I was realizing, like wait, is that the average viewer experience? So I'm not putting mineral ads in my videos, therefore reducing the amount of income I can earn through my job, and in doing so, I'm doing that because I want to make it a more pleasant experience for the viewer. But there's a very good chance that the viewer who does not have YouTube Premium and watches ads doesn't even really notice it, because they're already so accustomed Whether that's a good thing or a bad thing they're already so accustomed to being bombarded with ads they don't even notice it. So I'm kind of just shooting myself in the foot, in a way.

Speaker 2:

Yeah, so let's see, mr camera. Jikki says you must be selected sponsors. Kombucha says you can also control mineral ads during live streams too. Right, how does that work?

Speaker 1:

we don't know, I have no idea.

Speaker 2:

So uh, when I was setting up this stream, um, because we had all this conversation about mineral ads, I was like, oh, you could turn it on for live streams and then you can manually insert them. I didn't do that. I decided you can change, like, the frequency of the mid-roll. So there's basically like a low, medium and a high.

Speaker 1:

And I just put the medium one.

Speaker 2:

Okay, yeah, balanced.

Speaker 1:

Balanced Medium earnings potential. Balanced viewer experience. There's yeah conservative, which is lower earnings potential, less interrupted viewer experience. And then there's, yeah, conservative, which is lower earnings potential, less interrupted viewer experience. And then there's aggressive, which is higher earnings potential, more interrupted viewer experience. Oh wait, youtube will not. You will still be able to manually insert ads during the stream for breaks and transition periods. Your viewers may not see ads at the same time, so does that mean people are missing parts of the stream then?

Speaker 2:

how we earn the most.

Speaker 1:

Yeah, I have no idea how, because there's an option to choose how mineral ads appear. Oh, so that's where you can schedule them at a set frequencies, like every 10 minutes or something, or you can do it manually. And that's where, like, if you really planned out your show, you could say like okay, how would you do that with ecamm?

Speaker 2:

that's that's where I was like how do you even push a button to be like add now?

Speaker 1:

I think you would literally just go to almost like a countdown screen, because I don't know. If someone has youtube premium and they don't see ads, what do they see?

Speaker 2:

well, how do you make it run I? I don't know do you know what I mean?

Speaker 1:

like yeah, because we're on ecamm yeah, we're running on ec, on Ecamm, so I don't know so like if you were like okay, insert manually.

Speaker 2:

What do you go to the dashboard? You know what I mean.

Speaker 1:

No, I don't know, there's no like dashboard. Isn't there the streaming dashboard for YouTube? Is it this the control?

Speaker 2:

room. Oh, this is where you do it. This must be where you do it. This must be where you do it.

Speaker 1:

Delay- ads during an important moment. You can delay them for 10 minutes. Oh, there's a thing here.

Speaker 2:

Oh, okay, we found it.

Speaker 1:

Oh my God, it's like giving us a whole tour. We found it. We've clearly not.

Speaker 2:

Delay ads Insert the ad.

Speaker 1:

Oh, so we could insert an ad.

Speaker 2:

Let's insert an ad right now you don't have youtube premium. Wait, if you don't have, you don't have youtube premium, you'll see an ad.

Speaker 1:

If you do tell us the ad, what do you see?

Speaker 2:

and if you don't, if you do have youtube premium, you're not going to go to ad break. Probably so. Do you just see us?

Speaker 1:

and do we just sit here? Okay, okay, insert an ad here we go, okay, the ad has gone, I don't know if that means it's running or I feel like this might need to be a little more.

Speaker 2:

So if you are on premium See, this is the thing, like how do I know who's still watching? Like did everyone just go to ad?

Speaker 1:

Yeah, I don't know, because it makes sense that you could do a thing. You could plan this out and be like, okay, after this segment, we'll be right back. And then you go to an ad like old school TV, but we didn't get any notification.

Speaker 2:

Bronson's like does it just happen on replay?

Speaker 1:

I don't think so. No, I think the point is that it happens. Live oh, someone's getting.

Speaker 2:

Dennis got Botox.

Speaker 1:

Wow.

Speaker 2:

Coach Const oh, someone's getting dennis got botox.

Speaker 1:

Wow coach, coach constance didn't see an ad, but she's on youtube premium um okay, introvert amateur is not on premium and did not get an ad mcj. Nothing changed so what this means is if you were doing this and say you're, you're doing ecam or something, you need to find a way where you can push it to like a screen that says like we'll be right back or something like ad in progress and then, but you don't know how long the ad will be.

Speaker 2:

Ads must be on replays I don't know oh, reappel room got a streamlined solar ad how I'm confused so well, it seems like hopefully you're done with the ads now some people got ads, some people didn't, didn't, even though they're not on the ads now.

Speaker 1:

Some people got ads, some people didn't.

Speaker 2:

Didn't, even though they're not on premium. And then the premium people definitely didn't get ads.

Speaker 1:

So what it means is YouTube really thinks Riopo Room needs solar?

Speaker 2:

And Dennis needs.

Speaker 1:

Botox, it thinks Coach.

Speaker 2:

Constance is not going to buy anything.

Speaker 1:

Introvert Amateur is not going to buy anything. And yeah, Dennis needs Botox.

Speaker 2:

I'm on premium and have incognito window open and didn't see an ad interesting, I don't know.

Speaker 1:

I feel like there must be some.

Speaker 2:

I feel like if we said insert ad and then an ad ran, that means it's not replay I.

Speaker 1:

I was under the impression based on things like it'll be in the replay that it would get. No, give you a thing like in here would say ad playing and fine yeah so we're like, okay, guys, we're gonna, we're gonna cut to our sponsor or whatever here's the ad, whatever. Yeah, then you push the button.

Speaker 2:

And then the thing is, it didn't tell us when we come back yes, I don't know people can skip.

Speaker 1:

I'm confused. I don't know if that juice is worth the squeeze, but but it's interesting, it's interesting, we're just figuring it out.

Speaker 2:

Yeah, I don't know.

Speaker 1:

I mean that's the point right. But I remember when my channel first got monetized it was, let's see, I had 1,000 subscribers in 2018. It's summer of 2018. It's monetized Like, okay, you put on ads.

Speaker 1:

At that time, the maximum amount of money I could make on ads was maybe like $40 a month and I was like no, like I'll happily spend $40 a month on this hobby to not deal with ads, and the thing I had said at the time was I didn't want to turn on ads until it was a life-changing amount of money, which sounds greedy, but when you think of what a life-changing amount of money is, it's not necessarily a ton Like okay. So $40, no, $10,000 a month, for sure. $100, $1,000 a month.

Speaker 2:

Yeah.

Speaker 1:

So I was kind of like going like where is the sweet spot? And for me it was somewhere around like $300 a month, because at the time I still had a car payment. My car payment was 300 a month and it was like okay, so essentially having my car paid off would be a life-changing amount of money, like not having a car payment anymore, and that's a good yeah yeah, it doesn't. Life-changing amount of money doesn't mean like the most massive amount of money ever I'm very confused by this ad insertion situation.

Speaker 2:

Well, it should be done at this point I know, but I feel like we have more questions than answers yeah, I don't, I don't know because even if you did a like, okay, so say you had a, an Ecamm scene that said we're on ad break right now, right.

Speaker 1:

Sure, we don't know how long the ad is. Then you push the button.

Speaker 2:

Well, because the ad people can skip it, so some people can't skip it. Like it's a different amount of time for everybody, isn't it?

Speaker 1:

Like some people are going to see the like 30-second ad would need to know like, okay, there will not be an ad longer than 30 seconds or something, but I don't know. If that's the case, then you would set your screen to 30 seconds, but then that's annoying for the people. That's where people who are like on YouTube Premium or whatever, are they going to sit around for 30 seconds? Then you're like, okay, stream's over. I don't know, maybe, maybe mineral ads during live streams is still not the biz.

Speaker 2:

Well, there's a lot of live streamers in this group.

Speaker 1:

So I would love to hear what you guys do. Why do we not have answers?

Speaker 2:

Yeah, Also Air Fryer and Pour Room. That was like the best. That was a couple of tables, wasn't it? Air Fryer and Pour Room I own that URL still Seriously, airfryerandpourroomcom.

Speaker 1:

Yes, I forget where it goes, probably just on my website. That's the best.

Speaker 2:

I keep renewing it every year. So okay, mineral ads, we're figuring it out on live streams.

Speaker 1:

We're figuring it on live streams.

Speaker 2:

But you turned it on for some videos.

Speaker 1:

Turned it on on some videos. Honestly, I don't know if it was enough videos to make a difference and I don't know if it was enough mineral ads to make a difference, but it was what I'm comfortable with and I wanted to wait like a week.

Speaker 2:

Yeah, you turned it on four days ago.

Speaker 1:

Yeah, so far no difference.

Speaker 2:

Okay. So, Well, let's stay tuned the next couple of days. I'm so curious.

Speaker 1:

Yeah, well, because that's what it almost goes back to that same thing of like life-changing amount of money if it boosts revenue 20 bucks a month no, no yeah, if it doubles it hell, yeah, we're gonna be putting them in every video, like you know and that and I don't know. I don't know where it is yet. Yeah, I'm sure if I went through all 530 videos or whatever, and turned on maximum number of mineral ads, the revenue would go up, but then it's like there are literally videos that would have five or more yeah ad breaks, and that's just insane kyle's wondering if an ad block plugin prevents them.

Speaker 2:

I don't use one, so I don't know well, what is it?

Speaker 1:

oh, youtube is getting weird. Youtube's trying to block ad blockers, like it won't let you use them anymore it's like wow but then they also are rolling out a new feature that's very controversial, which is um. It either goes through spots in the video where people, a lot of people, are skipping ahead, or it like detects sponsor segments and it puts a little like you know how netflix will have a skip intro button youtube has a skip ahead button and it will skip past the sponsor segment, which sounds like nice for a viewer.

Speaker 1:

But in the world where YouTube is trying to eliminate the use of ad blockers, now they're almost it almost seems as if they're trying to reduce the value of integrated right sponsor segments that have nothing to do with them yeah, so that way, essentially like the only way to monetize is through their ads, because then sponsors are going to be like, well, people can just skip ahead with this.

Speaker 1:

We're not going to pay as much as we've been paying, because people are just going to skip ah, that's interesting I don't know how I feel about that.

Speaker 2:

That's a little bit of a controversy, uh. Indie creator hub says ads during live streams are highly intrusive unless you are planning and doing them during breaks and such yeah, I feel like youtube needs a lot more control over other than just push a button.

Speaker 2:

We don't even know we we wouldn't do that, I think, if we were ever to do some kind of ad. Well, I've been talking about this for a long time. We have to get it, we're definitely gonna do? Yeah, we're definitely gonna do it this summer, but, like tom and I plan to do some pre-recorded skits yeah, where we can sponsor our own thing, like yeah, we have tom has like three courses to sell.

Speaker 2:

We can make fun commercial for it yeah, so instead of that, we just push a button right here and it runs an ecamm video yeah that's, you know, a 30 second thing, for yeah, that's how we're gonna do it so then it's like it's still super fun, it's entertaining, it's branded, it's us, it's we're in full control. Everyone's seeing the same thing. Yeah, and actually tom did an example of this kind of new angle that we're talking about in his most recent video where he took an integrated ad and had a bunch of fun with it, and everyone in the comments was like, oh my god, this is the best sponsorship ever.

Speaker 1:

Which made me very happy.

Speaker 2:

And also Doc is here. Oh, there we go.

Speaker 1:

Yeah, he's here just to see some pops.

Speaker 1:

These are not available for order yet, but hopefully soon for pre-order, because the thing about doc pops speaking of ads, let me tell you about doc pops um, the thing about them is they are, it is a thing, it's like the metcalf noodles, it's just a guy yeah just doc who like and it's not just like these, these didn't exist in, you know, like an ally express and he just buying them and reselling them, like he paid to have molds created for specific microphones, work with different materials, work with different finishes, even the way that, like I guess, when these are molded onto foam, the way that they're like torn off the foam, so that way it leaves things even and consistent. Because if, if you, if like the top here, say it like got pulled off its thing, but there was like a thick part and a thin part, then when you're moving around it it's going to change the sound. So to make sure everything is even, also using like genuine acoustic foam and not not just squishy foam.

Speaker 1:

So that's a lot. I know he's been working on a long time and so many prototypes and so many figuring out manufacturing, Like it is really like I don't even I would not have the patience for this. So yeah, if you got links, dog, you can add those links in the chat here. Um, but that's pretty cool. So at some point, hopefully in the near future, they'll be available for pre-sale, because it's also a thing where he can't order one or two. He has to order them literally by the thousands.

Speaker 1:

And in different colors and in different models. It's an expense. It's a thing where he's probably hopefully going to break even at best, but it's cool to have something that'll be relatively affordable, cheap shipping and cool options yeah, uh, kyle says I just bought final cut pro finally, so maybe I'll check out your course, although 601 week might be tough yeah don't, don't, don't worry about that right now, um, but if you wanted to learn final cut pro, you'll learn final cut procom look at at us From the Final Cup, pro Monetizing left and right.

Speaker 2:

Oh my goodness, here we go Well.

Speaker 1:

Oh, you were talking about the video.

Speaker 2:

Yeah.

Speaker 1:

The recent video, yeah, okay. So this is kind of interesting because I'm always very selective and hesitant to put sponsored segments actual sponsored segments in videos. It's not like company sent thing and now I'm reviewing it and I make the disclaimer. But like no, yeah, we have paid you to take a minute or two out of the video to talk about a thing.

Speaker 1:

Yeah like a regular, legit sponsored video. I think I've done that. This might be the 12th time I've ever done it out of 500 videos and I think I've done it twice this year, Once last year like it's a huge gaps typically in between sponsored things. So I'm very kind of selective and it's pretty much been the same. You know it's the same couple of same companies pretty much been like Sennheiser art list yeah, Gear focus epidemic that might be it. Sennheiser art list yeah, Gear Focus Epidemic those might be it Might just be those ones.

Speaker 2:

It's so funny that you've never been sponsored by Rode. I feel like people would be very surprised to know that.

Speaker 1:

Yeah, Rode has never actually paid me any money. But in a way that's maybe a good thing to kind of like yeah, yeah, yeah. But also at this point maybe it's like if people already think they are paying a bunch of money, then sure, pay me a bunch of money and I'll keep doing everything the same. But it is hard, you know, you do something sponsored and it changes the dynamic a little bit.

Speaker 2:

This is just on my desk, do you see this?

Speaker 1:

It's everywhere. This is our house, but what was I going to say?

Speaker 2:

Oh yeah, the Artlist one, yeah, so.

Speaker 1:

I've done art. I started my YouTube channel seven years ago tomorrow.

Speaker 2:

Yeah.

Speaker 1:

Seven years ago. Tomorrow is literally also when I got started my Artlist subscription Because I started my channel and I was like I want to take this seriously I thought it was so official to like get my actual royalty free music license and so I paid my 300 bucks for the year, 200 bucks for whatever it was, and I was like I'm ready to go, I don't have to worry about anything, it's all legit now.

Speaker 1:

Everything's, it's real. I put money into this. I haven't even made a video yet and I put money into this, it's really cute, um, so that, like that, it's a thing that I use and I I think it was in 2020, maybe that they asked to sponsor something for the first time and I was like I'm not ready yet, and it was literally 2021, like a year, a full year later that they they were like hey, are you comfortable with anything yet? And I was like okay, I've used your thing for five years or whatever.

Speaker 1:

Now more, um, let's do a sponsored thing, and so that's something that's happened a few times, because I use artless music all the time yeah, this was a little different because artless announced earlier this week that they integrated something called ai voiceover, where you can literally type in some text and then you have a library of voices that you can choose from to read it, and you can you can change, you know, the tone, the you can sort of change the dynamics of the voice, and so there's there's a lot of them in there. There's like so many different voices, and so they were like hey, we're launching this thing, we're really excited about it. Do you want to do a sponsored thing for it?

Speaker 2:

and my initial answer was no no no, actually it was like a resounding.

Speaker 1:

It was a resounding well and the reason for that was because I was like my channel is about teaching people how to how to make audio and video production. I don't know that I want to then advertise a thing that is sort of the opposite of that, right. And so I was like, okay, yeah, no. And and I told them no and I was like, yeah, if you want to do like you know a regular music library one, happy to do that at some point. Um, and then they, they were like, okay, that's fine, but like they gave me beta access to the ai voiceover thing, like oh, that's right.

Speaker 1:

Yeah, like just check it out, yeah and what was kind of crazy is I was in the kitchen like playing around with it and you were like you thought I was flipping through YouTube videos Like I was watching different videos, but I was just using the different voices?

Speaker 1:

Yeah, and so I was like okay, I thought it sounded pretty good, it kind of fooled you. And then the thing that reminds that then I think I was thinking of is like, believe it or not, everyone in the world's not me, it doesn't have the same needs as me well, I yeah, I think I said, like a lot of people who watch your channel work with clients yes so they don't necessarily make their own content right.

Speaker 2:

Not everyone who watches your channel is going to be in front of the camera or behind the microphone? Yeah, yeah, I feel like it's you know, like you wouldn't necessarily use it, but I think even then it was like you found a way to do it creatively.

Speaker 1:

Yeah, but just to, to show the feature to people who would actually find it valuable yeah, and that was kind of my thing, like okay, there is actually value to this because there are people who watch my channel, watch the audio video stuff, but they're like, okay, I'm in a situation where, for whatever reason, it's not practical or possible for me to be on the microphone yeah what do I do?

Speaker 1:

and here's actually my own experience with this nine years ago, uh, when I was teaching, I had students. Our school district said, um, can you do, can you make a promotional thing for all the career tech programs in the district? So it's like our school district said can you do, can you make a promotional thing for all of the career tech programs in the district? So it's like our school district offers, you know, culinary, medical, digital arts, like whatever all these things. And my students spent the last like couple weeks of the school year a group of students putting this thing together and it was going to play before movies in a local theater. It's like before the trailer start, there's always like the local ads is going to be one of those. And so we did all that and they were like yeah, we have a voiceover person who's going to record. We need the ad from you. They had the script already, send it and they're going to have their person do it. So we finished our part. We send it.

Speaker 1:

In School year ends, my classroom is torn apart. I turn in my keys. I can't even go in there for the summer. It's literally the first day of summer vacation and I get a call from one of the district admins who's like we have the thing, but the voiceover person can't do it. Can you work with any students to record a voice? Like use a student voice? And I was like no, I don't have my students like phone numbers, I know. And they were like, well, could you do it? It's like I don't know.

Speaker 1:

So I ended up grabbing my Zoom H4n and going in the guest bedroom, which is on the other side of this wall, and just going like school district offers, like all these programs, blah, blah, blah, blah, blah, and like trying to read it and like sending them in, like okay, we're going to use this. Little did I know that for the next two years this ad would run in the theater with my voice booming over, and it sounded fine and it worked great. Wouldn't it have been better if they could have literally just been oh, we'll just type this in the computer and get like a. We could even like have options. It's not just it's tom or nobody it's your female voice, male voice.

Speaker 2:

Yeah, do you want a british accent? American accent?

Speaker 1:

yeah, do you want upbeat like you can fine-tune it to be exactly what you want it to be? It would have been a hugely helpful, life-saving thing, project-saving thing for them. And I was like, okay, I have actually been in this situation, I know people in this situation, I'm going to revisit this and maybe this would actually be a cool thing to do, because you gave me an idea.

Speaker 2:

I did. That's what I was waiting for.

Speaker 1:

I know, I know, I know I like to contextualize and sometimes it takes a while.

Speaker 2:

That's like it too. Baby, I know you are.

Speaker 1:

Enjoy the journey, okay, the story.

Speaker 2:

It's all about the journey. Yes, no, I know.

Speaker 1:

At the end of the day, it's like okay, Tom, you did an ad read in a video. Cool, Bajillions of YouTubers do that every day. Let's go into the thought that goes behind it.

Speaker 2:

Let's go into the thought.

Speaker 1:

Yes, it's not just like hey, here's a crappy water bottle that leaks all over the place.

Speaker 2:

Buy it. Well, let's check in with the comments real quick. Guilds here, hey everyone. July 1st if I stop watching y'all and get this dang site up, it's gonna be at docmerchcom. I know I will get kicked off, but I will get them out fast. Um gil liked your video. I use art list because of you, so we good yeah, and it was.

Speaker 1:

I made a video just on my own it was a sponsored thing in like 2019. That was Artlist versus Epidemic and that video. That was where both companies first reach out to me Like, hey, we have affiliate programs, you want to put them in your video description? I was like, oh okay.

Speaker 2:

At one point from Artlist, actually for almost like a year it was generating like 12 to 1800 a month. What was art list?

Speaker 1:

oh, that's right. Yeah, so it's like 20 bucks a person, like so many people were signing up. Uh, now that has. It is not like. It is very much a wave of like. Okay, I think the maximum number of people that I can drive towards an artlist music subscription has been reached. Ai voiceover could be a little different. Yeah, I don't know, and it's also just the brand awareness thing.

Speaker 2:

Tom, is that one girl from high school that told everyone no, hard to get HR is adding needed balance to the situation. Tom is bucking the norm, telling sponsors no, yeah, well, okay, so what was the idea?

Speaker 1:

So your idea was what, if you like, had the ai voice help you with the ad read yes which is the ad read. By the way, they didn't give me anything. They was just like this was. Another thing, too was like. I don't ever like take a script from a company and do it, it's like I will do the thing here and that's it is that what I said.

Speaker 2:

I said like why don't you have?

Speaker 1:

why don't you talk to the voice, or something?

Speaker 2:

Yeah, like have a conversation with it.

Speaker 1:

And I was like, oh, that would be fun, like okay, it's me talking to it, the voice can actually talk about some of its own features.

Speaker 2:

You know what I was thinking of, jarvis.

Speaker 1:

Oh, like Iron man.

Speaker 2:

Yeah.

Speaker 1:

And I thought that was a cool idea. I was like, oh, I think this will be really fun. And then I remember one morning you were taking a nap and I was like yeah, I want to do this and I had the idea. I was like well, there's so many different voices, I don't know which one to use.

Speaker 2:

And I was like what if I picked a couple?

Speaker 1:

and made it like a thing where they're talking to each other and they're talking to me, and then they kind, and so then I like wrote out this script and I went through and like found the voices I wanted to use and then I had to get the inflections right, like really play around with it.

Speaker 1:

So there's, you know, sometimes it took like five or six different like ways of writing a line before the voice like hit the things that I wanted, or adjusting the tone till it was how I wanted it. So it's still, even though it's AI, like there's still a pretty huge degree of like human touch being put in there. And then it was funny because it's like yeah, the ad read is then like I'm going to tell you about this thing, and like here's my friend to help out, and then my friend joins in and helps out Like you hear her voice and then another one joins in and then they start like talking to each other kind of about me, and then, like it was, and then they start like talking to each other kind of about me, and then, like it was so fun, and then a third one joins in and they like they, it really did a good job of like hitting the tone perfectly yeah um, and it was hard.

Speaker 1:

It was hard to like record their lines, put their lines in, play it back and act to them like it was a lot of work you.

Speaker 2:

Definitely that was out of your comfort zone. Yeah, and I'm proud of you and I had to tell.

Speaker 1:

I had to tell artless before and I was like, okay, I have an idea for this and I was trying to.

Speaker 2:

I was trying to explain this yeah, because I, you know who's not coming up with this idea is artless.

Speaker 1:

There's no way they were like. They were like I think this sounds neat, but I still don't understand it. We'll have to just see what you mean. I was was like okay, but you know, I wanted to let them know like I'm going to do something a little different. But I was like I think this is actually great because it shows the variety, and like I think this is actually a really great way of showing Because yeah, because the way that you did it is like you almost showed more possibility than if you think of AI voiceover.

Speaker 2:

You're going to think of the okay, it's a commercial and you have a voiceover but, you did, like conversation you did, uh, you know, like satire you did.

Speaker 2:

I feel like people um would be inspired more by the way that you did it versus you know everyone's going to think of the most popular thing, which is just like a, you know, voiceover commercial thing yeah, and it was cool because when the video came out yesterday, you know I'm always nervous and I'm nervous when there was a sponsored thing that people were like which never, has literally never happened.

Speaker 1:

in fact, it's been the opposite, where sometimes people like, hey, good for you, um, but I was nervous with this one because it was and because it was out of my comfort zone. It ended up being a little longer and I was like I tried cutting it down but like no, it was great.

Speaker 1:

I know, but it's like, it's like a two minute ad read and it didn't need to be. That wasn't the requirement. I just like couldn't make it shorter because I wanted, I wanted it's. It's like good, you know, I don't know, I he had a good time, which, by the way, yeah, the company's not going to be mad Like oh no, you put more time in the video than we like told you you needed to do. But it was cool because people like enjoyed it, people had fun with it, people seemed interested in the like the new feature, and that was awesome.

Speaker 1:

And I think the reason that we wouldn't even bring it up today was because it was a good example of like. You know, like Doc mentioned Squarespace Most for the most part, when you see someone read a Squarespace ad, it's kind of like the copy and paste the same ad read to any channel and it's, I guess, is fine. But it's kind of neat when a brand is like you know your channel and your audience best. You know they don't even know, they didn't even know what video is gonna go in. Like I was like I'm doing this video. This would be a fun one. It involves microphones. It kind of like ties in a little bit, without there being a conflict of interest like yeah.

Speaker 1:

So it's like I'm choosing the video it goes in, I'm choosing how it's done, I'm choosing where it is in the video, like all of those things, and clearly it worked and that's and and from the brand side of things, instead of trying to micromanage like, oh, we want to sponsor your channel, but it has to be exactly this way. Take out all your personality do it our way.

Speaker 2:

Person do the creative thing.

Speaker 1:

Yeah, you know not only is that better for for them and their audience and the brand, but then brand doesn't have to do it, they don't have to micromanage or like go through revisions and things.

Speaker 2:

Yeah, you know your audience best, so, obviously, like you're going to know how to talk to them in a way where you're talking about something that is like not yours, but in a way that is contextualized to your audience.

Speaker 1:

Yeah, and so it was a fun thing to try and obviously, like you know, it's a helpful Well, I think that's the key. I felt like a win for everybody.

Speaker 2:

You had a lot of fun making it. You were over like literally, he could not stop until he was done. No, because that was when I mentioned you.

Speaker 1:

Yeah, you were. You were taking a nap and I was like, okay, what about this? What about this? By the time you're done, I already had like a rough cut you just kept going the voices and I was like you have to hear this. It's funny.

Speaker 2:

Gil says at a podcast conference. At a podcast conference and. I must say Tom is pretty popular with this crowd. Oh, how fun. Yes, there is a guest bedroom and, yes, book your flight and come on over. Except that it's like I just got an excessive heat warning on my watch.

Speaker 1:

It's like so hot here right now, because everywhere you go is hot.

Speaker 2:

Wherever she goes, just excessive heat warning oh my gosh, are you kidding me right now?

Speaker 1:

um, I think the best ad reads are done in the natural flow of conversation yeah, not in the skeezy way where it's like you don't realize it's an ad you know like, but where it's it's, it's genuine yeah okay, here's a cool thing, and that's's why, like not only realizing, oh, I actually understand the need for this specific feature, but then using it and being like, oh my God, I actually really like this.

Speaker 1:

And like there are even conceivable situations where I would want to use it for things, because sometimes I can't sound like a British woman.

Speaker 2:

It's like you can use that as an example for future sponsorship, Like here's something.

Speaker 1:

here's an example of what I've done before, and they ended up really liking it too, so that made me very happy.

Speaker 2:

That's cool. Well, if you haven't checked it out, go check out the most recent video on Tom's channel.

Speaker 1:

It's the Road Interview. Pro review.

Speaker 2:

See, now we're going to go and intentionally tell you to watch an ad instead of skipping it.

Speaker 1:

It's about five minutes in the video. I mean it's in the chapter markers so I always put it there. So if you want to skip that, you can just skip around it.

Speaker 2:

Oh, I know that's cute. All right, I think we're all caught up in everything. Look at that.

Speaker 1:

Hey, that's nice, Mr. I think we're all caught up in everything. Look at that. Hey, that's nice. Mr Cameron just said he did a great job of giving the voices personality. It's fun because what I learned with it was the voices kind of respond to how you would like write in a text you know, so like if you try to like capitalize a word to emphasize it, it'll change the way they read it. Not sorry, not capitalize, but like all caps a word to emphasize it, it'll change the way they read it not sorry not capitalized.

Speaker 1:

But like all caps, a word, yeah, emphasize it. Or if you put something in quotes, it'll kind of give it a sarcastic thing, because the thing that I I did was something you gotta play around yeah because, like, the first voice says something like, um, oh, she's like hey, tom, I love your channel.

Speaker 1:

And she's like and now I'd like to channel your attention to this. And she, like, she says it like that, which is exactly how I wanted it, but it took a few things and I couldn't believe that. Like, you hit like kind of a sarcastic wordplay, like how did you do that? There was a thing, though. The one thing that I couldn't get was at one point they say something. When the third voice joins in, I go like wow, it's like all my friends are here and one of them goes I bet he's never had this many friends in his life and they were all supposed to laugh together and I couldn't make them laugh. There were some funny things that kind of worked. I didn't know how to do it Like ha ha ha.

Speaker 1:

And I didn't know how to do it Like ha ha ha and I tried putting like laughter parentheses and they were just like laughter. So there was some. Some of the laughing actually worked or like the tone would change and it started to sound natural. But it was really hard to like. I was like I think I'm going to spend like two hours on this and it's not necessary.

Speaker 2:

Mr Cambridge, he says it's complex for me to skip a Squarespace ad because they're all the same.

Speaker 1:

Yeah, which is so funny Like I've never heard a word from Squarespace and they're like such a stereotypical YouTube channel sponsor and I've used them for 15 years for many websites personally and professionally Like it would actually be a good sponsor. See ya.

Speaker 2:

Johnny.

Speaker 1:

He's got to pop into a meeting oh man.

Speaker 2:

Well, I'm very proud of you for trying something a little out of the box thanks.

Speaker 1:

Yeah, it was fun. Thanks for the thanks for the good idea, because it was something I've been trying to do lately. I'm trying to get better at is I have my initial reactions to things, so something like this no like I don't want to respond to anything.

Speaker 2:

I don't want to do it for a service that I might.

Speaker 1:

It's my knee jerk reaction. That's what it is. I've been trying to. I've been trying to not have that reaction because then I can think of things more clearly. Like you're the one who told me you know, when you get an email about something that requires a decision, wait 24 hours to reply to it. Don't like, even if you know for sure what your answer is going to be, wait 24 hours. And the other thing too, in addition to my own thing evolving if I don't have a super strong knee jerk reaction, if I say no, there's no way, I want to do this, then, for example, you might not feel super comfortable to say like well, what if you did?

Speaker 1:

you know, like, oh, like he made a decision, I don't do it anymore, whereas if I go like this, if I tell you like this is what they said, this with that I'm not sure I feel about it. Now I have more time to like, let my thoughts evolve and you have a more comfortable opening to like, share thoughts and feel like they're going to be heard as well.

Speaker 2:

Sweet see it's collaborative effort an example of ads. I'd never skip harry mack. Do you know?

Speaker 1:

harry mack is, I don't know there you go.

Speaker 2:

They must be really good.

Speaker 1:

We'll have to check them out I mean there's cool ways of doing it like um, I know we've talked about before caleb pike does a good job of like he doesn't do sponsored things, but he says he's like sponsored by himself.

Speaker 2:

Yeah.

Speaker 1:

These videos are supported by everyone who enrolls. He has like a million little like mini courses and things.

Speaker 2:

Yeah.

Speaker 1:

So he just advertised those.

Speaker 2:

There's a. There's a Japanese channel that I watched that did the same thing. He did skits of like himself as a ninja and had a whole personality, and and they all were just 30 seconds at 30 second ads of his course yeah, yeah, I mean that's a cool thing, because it's like the number of times that I've had people go like, oh, you should make a course. I'm like I have three. It makes sense.

Speaker 1:

It's like if you're gonna watch the disney movie, here's the disney merch yeah you know like yeah, of course that makes sense yeah but it's also, you know, obviously the difference is if you're advertising your own thing, then there's no definitive return on that investment, whereas if you do a sponsorship, it's like, okay, I'm doing this long of a segment or whatever and I get x amount of money I know.

Speaker 2:

But you know one thing that I always thought about is like you know, like what if you did a, an ad for a thing that you have an affiliate with? So it's not a sponsorship, but like ecamm, for example, like we could do a 30 second skit about ecamm and we're not getting paid, not in like an ecamm tutorial.

Speaker 1:

Like obviously, if we did like an ecam I don't know like how to set up scenes in ecam it would make sense to put like the affiliate link to ecam in the description for that video.

Speaker 2:

But you're saying in like almost a different video, like or like no, to do the same thing like do a one minute integrated ad, but for something that you're an affiliate with I don't know if I've ever seen anybody do that.

Speaker 2:

I don't know why you wouldn't Like I don't, I don't. I feel like I've seen this before Because it's the same thing. So, like say, you're doing your review here, mv7 Plus, right, and in the middle you just do, you just make one up like do an ad for ConvertKit. Hey, you know, I sent out my newsletters, da da da, signed up with this code Interesting, and then boom.

Speaker 1:

I've never. What do you I mean? Maybe I've seen it done, I didn't know. That's what it was.

Speaker 2:

Maybe I thought it was a sponsorship In that case, you get 10% off if you use my code.

Speaker 1:

I wonder how the companies would would. Would that run the risk of? Appearing sponsored when you're not Like. Would that?

Speaker 2:

I've seen this done before, for sure.

Speaker 1:

I'm just, I'm curious.

Speaker 2:

I don't know?

Speaker 1:

Yeah, I don't know. And would you have to check the box Because you're not? There is no agreement. You didn't receive anything.

Speaker 2:

Yeah, I don't think so.

Speaker 1:

Interesting.

Speaker 2:

Because then it's like you're, there's no expectation. You know, and I feel like that's the whole point about being an affiliate is like you go, you're like an ambassador, right. So here's the code you get commission and you you do it however you want I mean ultimately. I know with any brand, like if you're bringing in new clients, they don't whatever you're doing, keep doing it exactly and I think like in certain cases it might even take away from the whole, like, oh, this is sponsored, well, it's not interesting hmm, think about it think about it.

Speaker 2:

HMAC, we'll have to check out this, hmac. Hello everyone, what's up? Level Up with Mike Newman Made it just in time to say have a great weekend, everybody. Have a great weekend, my birthday is on Tuesday. I was going to say Monday. It's Tuesday, I'm going to be 39. We'll have to do something fun for 40.

Speaker 1:

What's up?

Speaker 2:

40.

Speaker 1:

Sorry, my phone made a sound and I got confused.

Speaker 2:

I'm so. Look at my ADHD cannot put this thing down.

Speaker 1:

No, I was using it last week. I kept thinking you're like a ring.

Speaker 2:

Oh yeah, that's what I did.

Speaker 1:

Yeah, yeah, heather, this is your last couples table of 38, ain't it great? Yes amy 39 feeling fine feeling.

Speaker 2:

Fine. I feel like you're really thinking about that. Uh, affiliate thing I it.

Speaker 1:

It's something I never considered, but Kim says happy early birthday thank you.

Speaker 2:

Well, we are at the top of the hour, so time to clear the table alright alright, thanks for hanging out with everybody. Thanks for hanging out with us everybody, yeah, and thanks for hanging out with everybody.

Speaker 1:

Thanks for hanging out with us everybody, yeah, and thanks for hanging out with everybody, those of you keeping each other company in the chat. Yes, there we go. Hope you have a safe, happy, healthy, fun rest of your week and weekend and and we'll see you next time.

Speaker 2:

Bye, ta-ta-ta-ta.